• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Analyze Economic Signals for Financial Success

    Skills you'll gain: Financial Forecasting, Revenue Forecasting, Market Dynamics, Forecasting, Market Trend, Financial Data, Customer Demand Planning, Trend Analysis, Market Analysis, Market Intelligence, Revenue Management, Consumer Behaviour, Financial Planning

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Fintech: Foundations & Applications of Financial Technology

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Real Estate

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Secure Data: Mask, Monitor, and Audit

    Skills you'll gain: Security Management

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Accounting Assistant

    Skills you'll gain: Accounts Payable and Receivable, Accounts Payable, Bookkeeping, Generally Accepted Accounting Principles (GAAP), Cash Flow Forecasting, Month End Closing, Financial Statements, Payroll Processing, Business Workflow Analysis, Billing & Invoicing, Accounting, Accounting Software, Reconciliation, Invoicing, General Ledger, Microsoft Excel, Internal Auditing, Variance Analysis, Data Transformation, Data Validation

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Chris Croft Training

    Launch and Grow Your Business - Entrepreneurial Leadership

    Skills you'll gain: Cost Reduction, Cost Control, Entrepreneurship, Operating Cost, Business, Business Leadership, Business Operations, Leadership Development, Price Negotiation, Business Management, Business Administration, Business Planning, Leadership, Business Strategy, Leadership and Management, Initiative and Leadership, Gross Profit, Entrepreneurial Finance, Cost Management, Business Communication

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Implement RPA Bots for Social Media Monitoring

    Skills you'll gain: Robotic Process Automation, Social Media Management, Social Media, Business Process Automation, Microsoft Excel, Brand Awareness, Automation, Market Analysis, Solution Design, Marketing Automation, Secure Coding, Process Design, Image Analysis, Driving engagement, Data Import/Export, UI Components, Web Scraping, Process Flow Diagrams, Project Documentation, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    AI Agents with Model Context Protocol & Typescript

    Skills you'll gain: Model Context Protocol, AI Workflows, Generative AI Agents, AI Orchestration, Agentic systems, LLM Application, Tool Calling, Prompt Patterns, AI Enablement, AI Security, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering Tools, TypeScript, Prompt Engineering, AI Personalization, ChatGPT, Artificial Intelligence, Multimodal Prompts, Anthropic Claude, AI Product Strategy

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Apply Power BI Projects for Data Analytics

    Skills you'll gain: Ad Hoc Reporting, Customer Analysis, Management Reporting, Real Time Data, Marketing Analytics, Trend Analysis, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Data Ethics, Generative AI, Marketing Analytics, Marketing Design, Marketing Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    76 reviews

    Beginner · Specialization · 3 - 6 Months

  • D

    Dubai College of Tourism

    Building a Career in Dubai's Event Industry

    Skills you'll gain: Event Planning, Event Management, Stakeholder Management, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Technology Strategies, Branding, Customer experience improvement, Cultural Sensitivity

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Investment Banking, Markets & Asset Management

    Skills you'll gain: Derivatives, Futures Exchange, Investment Banking, Investment Management, Asset Management, Portfolio Risk, Financial Analysis, Risk Management, Financial Acumen, Financial Trading, Wealth Management, Financial Market, Investments, Financial Management, Securities Trading, Market Data, Return On Investment, Economic Development, Market Analysis, Financial Regulation

    Beginner · Specialization · 1 - 3 Months

1…116117118…431

In summary, here are 10 of our most popular marketing strategy courses

  • Analyze Economic Signals for Financial Success: Coursera
  • Fintech: Foundations & Applications of Financial Technology: University of Pennsylvania
  • Secure Data: Mask, Monitor, and Audit: Coursera
  • Accounting Assistant: Coursera
  • Launch and Grow Your Business - Entrepreneurial Leadership: Chris Croft Training
  • Introduction to CRM with HubSpot: Coursera
  • Implement RPA Bots for Social Media Monitoring: EDUCBA
  • AI Agents with Model Context Protocol & Typescript: Vanderbilt University
  • Apply Power BI Projects for Data Analytics: EDUCBA
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok