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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    799 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Evaluate Total Costs for Optimal Procurement

    Skills you'll gain: Cost Benefit Analysis, Strategic Sourcing, Procurement, Financial Modeling, Data-Driven Decision-Making, Bidding, Business Writing, Cost Estimation, Business Risk Management, Cost Accounting, Cost Management, Capital Budgeting, Business Analytics, Business Communication, Supplier Management, Business Modeling, Financial Analysis, Financial Statement Analysis, Analysis, Supply Chain Planning

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Personal Branding Path To Top-1% Personal Brand

    Skills you'll gain: LinkedIn, Thought Leadership, Social Media Content, Professional Development, Professional Networking, Personal Development, Marketing Strategies, Business Strategy, Persistence

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Data Modeling & Warehousing Fundamentals in Data Engineering

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Craft Canva Tiles

    Skills you'll gain: Canva (Software), Copywriting, Social Media Content, Content Creation, Social Media, Instagram, Marketing Materials, Brand Strategy, Storytelling, Branding, Graphic and Visual Design, Social Impact, Software Development Tools, Build Tools, Social Work, Time Management

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Google Colab for Data Science & AI using Python

    Skills you'll gain: Plotly, Object Oriented Programming (OOP), Matplotlib, Pandas (Python Package), Data Visualization, Interactive Data Visualization, Seaborn, Data Analysis, NumPy, Data Visualization Software, Data Structures, Restful API, Python Programming, Application Programming Interface (API), Scatter Plots, Data Manipulation, Programming Principles, Computer Programming, Data Transformation, Program Development

    Intermediate · Specialization · 1 - 3 Months

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of Colorado Boulder

    Master of Science in Data Science

    Skills you'll gain: Prompt Engineering, User Story, New Product Development, Model Based Systems Engineering, Model Evaluation, Failure Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Real-Time Operating Systems, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Database Design, Supervised Learning

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    Build and Evaluate Robust Financial Models

    Skills you'll gain: Financial Modeling, Microsoft Excel, Financial Forecasting, Excel Formulas, Cash Flow Forecasting, Auditing, Business Modeling, Data Modeling, Risk Analysis, Financial Analysis, Spreadsheet Software, Business Analytics, Cash Flows, Business Valuation, Verification And Validation, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Track, Analyze & Your Mood

    Skills you'll gain: Self-Awareness, Emotional Intelligence, Trend Analysis, Data Analysis, Communication, AI Personalization, Descriptive Statistics, Record Keeping, Data Collection, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Excel 365 Advanced – Power Features and Automation

    Skills you'll gain: Excel Macros, Microsoft Copilot, Pivot Tables And Charts, Excel Formulas, Microsoft Excel, ChatGPT, Data Import/Export, Data Modeling, Data Analysis, Data Transformation, Data Cleansing, Data Integration, Visual Basic (Programming Language)

    Advanced · Course · 1 - 3 Months

  • K

    Kennesaw State University

    How Competition Impacts Markets - Jagdish Sheth

    Skills you'll gain: Business Strategy, Competitive Analysis, Market Dynamics, Market Analysis, Market Share, Organizational Structure, Growth Strategies, Business Transformation, Economics, Public Policies

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Nail Regression & Classification

    Skills you'll gain: Model Evaluation, Predictive Modeling, Regression Analysis, Advanced Analytics, Statistical Modeling, Classification Algorithms, Predictive Analytics, Logistic Regression, Data Analysis, Applied Machine Learning, Data-Driven Decision-Making, Business Analysis, Machine Learning Methods, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Increase SEO Traffic with WordPress: Coursera
  • Evaluate Total Costs for Optimal Procurement: Coursera
  • Personal Branding Path To Top-1% Personal Brand: Alex Genadinik
  • Data Modeling & Warehousing Fundamentals in Data Engineering: Coursera
  • Craft Canva Tiles: Coursera
  • Google Colab for Data Science & AI using Python: Packt
  • Master of Science in Data Science: University of Colorado Boulder
  • Build and Evaluate Robust Financial Models: Coursera
  • Track, Analyze & Your Mood: Coursera
  • Excel 365 Advanced – Power Features and Automation: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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