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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Designing the Organization

    Skills you'll gain: Organizational Structure, Organizational Strategy, Governance, Organizational Change, Innovation, Business Management, Business Strategies, Systems Thinking, Strategic Thinking, Environmental Social And Corporate Governance (ESG), Growth Strategies, Decision Making

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    Demand management: Breaking down today’s commercial silos

    Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Hotel Operations, Asset Management, Marketing, Customer Demand Planning, Forecasting, Business Valuation, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    373 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Copenhagen Business School

    Strategic Management - Capstone Project

    Skills you'll gain: Case Studies, Plan Execution, Peer Review, Innovation, Business Planning, Business Strategy, Competitive Analysis, Business Analysis, Strategic Thinking, Constructive Feedback, Strategic Decision-Making, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    383 reviews

    Mixed · Course · 1 - 3 Months

  • H

    HubSpot Academy

    Sales Training: Building Your Sales Career

    Skills you'll gain: Inside Sales, Sales Training, Consultative Selling, Sales, General Sales Practices, Sales Strategy, Sales Process, Customer Relationship Building, Prospecting and Qualification, Customer Analysis, Needs Assessment, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    674 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Augmented Reality, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    458 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google

    Цифровий маркетинг і електронна комерція від Google

    Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, E-Commerce, Target Audience, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    Unilever

    Measurement and Analysis

    Skills you'll gain: Web Analytics, Social Media Campaigns, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Liderazgo, Motivación y Gestión de Recursos Humanos

    Skills you'll gain: Human Capital, Talent Management, Human Resource Strategy, Human Resources Management and Planning, Social Skills, Recruitment Strategies, Team Motivation, Employee Retention, Human Resources, Workforce Development, Team Building, Verbal Communication Skills, Teamwork, Leadership Development, Leadership, Emotional Intelligence, Organizational Strategy, Communication, Recognizing Others, Professional Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    ESSEC Business School

    Negotiation Fundamentals

    Skills you'll gain: Negotiation, Active Listening, Communication, Interpersonal Communications, Conflict Management, Strategic Partnership, Relationship Building, Leadership, Value Propositions, Stakeholder Management, Decision Making, Organizational Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 3 Months

  • E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Gross Profit, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma

    4.9
    Rating, 4.9 out of 5 stars
    ·
    79 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IBM

    Product Management: Capstone Project

    Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Intelligence, Marketing Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Build your business brand using Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    138 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • Designing the Organization: University of Illinois Urbana-Champaign
  • Demand management: Breaking down today’s commercial silos: ESSEC Business School
  • Strategic Management - Capstone Project: Copenhagen Business School
  • Sales Training: Building Your Sales Career: HubSpot Academy
  • Introduction to Digital Advertising: University of Colorado Boulder
  • Цифровий маркетинг і електронна комерція від Google: Google
  • Measurement and Analysis: Unilever
  • Liderazgo, Motivación y Gestión de Recursos Humanos: Universidad de Palermo
  • Negotiation Fundamentals: ESSEC Business School
  • MBE Mastering Business Essentials: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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