• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      N

      Novartis

      Pharmacokinetics

      Skills you'll gain: Drug Interaction, Pharmacology, Pharmaceuticals, Laboratory Testing, Clinical Research, Laboratory Research, Clinical Trials

      4.9
      Rating, 4.9 out of 5 stars
      ·
      53 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Approximation Algorithms and Linear Programming

      Skills you'll gain: Operations Research, Algorithms, Applied Mathematics, Graph Theory, Network Model, Linear Algebra, Combinatorics, Computational Thinking, Mathematical Modeling, Theoretical Computer Science, Python Programming, Network Analysis

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      44 reviews

      Advanced · Course · 1 - 4 Weeks

    • P

      Politecnico di Milano

      Trustworthy AI for Healthcare Management

      Skills you'll gain: Data Ethics, Artificial Intelligence, Health Care Procedure and Regulation, Health Assessment, Healthcare Ethics, Health Care, Health Informatics, Verification And Validation, Health Technology, Information Privacy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      62 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Multichannel Content Marketing

      Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, MarTech, Content Strategy, AI Personalization, Emerging Technologies, Market Research, Trend Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Publicidad Digital con Google AdWords

      Skills you'll gain: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      279 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      AI and Machine Learning Algorithms and Techniques

      Skills you'll gain: Unsupervised Learning, Generative AI, Large Language Modeling, Supervised Learning, Deep Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Reinforcement Learning, Statistical Machine Learning, Predictive Modeling, Machine Learning Algorithms, Artificial Neural Networks, Feature Engineering, Decision Tree Learning, Business Logic, Dimensionality Reduction, Data Modeling, Performance Metric

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women

      Skills you'll gain: Competitive Analysis, Value Propositions, Growth Strategies, Market Opportunities, Business Strategies, Consumer Behaviour, Target Market, Customer Insights, Price Negotiation, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      311 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Caltech

      Getting started in cryo-EM

      Skills you'll gain: Medical Imaging, Image Analysis, Laboratory Equipment, Molecular, Cellular, and Microbiology, Biochemistry, Physics, Scientific Visualization, 3D Modeling, Mathematical Modeling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      271 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Technology Strategy: Creative Destruction

      Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Technical Management, Business Transformation, Organizational Strategy, Business Strategy, Market Dynamics, Emerging Technologies, Competitive Analysis, Network Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      57 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Strategic Communication Campaigns

      Skills you'll gain: Strategic Communication, Communication Planning, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Media Strategy, Brand Management, Public Relations, Brand Strategy, Paid media, Social Media Campaigns, Earned Media, Communication Strategies, Integrated Marketing Communications, Program Evaluation, Content Performance Analysis, Owned Media

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of Geneva

      Cognition sociale

      Skills you'll gain: Psychology, Social Sciences, Human Development, Cultural Diversity, Autism Spectrum Disorders, Child Development, Interpersonal Communications, Non-Verbal Communication, Experimentation, Neurology, Research Methodologies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Institut Mines-Télécom

      Digital Business - Understand the digital world

      Skills you'll gain: Digital Transformation, Business Transformation, Entrepreneurship, Technology Strategies, Emerging Technologies, Business Technologies, Innovation, Business Strategies, Business Modeling, Market Dynamics, Network Model

      4.6
      Rating, 4.6 out of 5 stars
      ·
      138 reviews

      Mixed · Course · 1 - 4 Weeks

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…132133134…310

    In summary, here are 10 of our most popular market research courses

    • Pharmacokinetics: Novartis
    • Approximation Algorithms and Linear Programming : University of Colorado Boulder
    • Trustworthy AI for Healthcare Management: Politecnico di Milano
    • Multichannel Content Marketing: Adobe
    • Publicidad Digital con Google AdWords: Universidad Austral
    • AI and Machine Learning Algorithms and Techniques: Microsoft
    • Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Getting started in cryo-EM: Caltech
    • Technology Strategy: Creative Destruction: University of Illinois Urbana-Champaign
    • Strategic Communication Campaigns: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok