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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Learn to Analyze Data with Splunk Fundamentals

    Skills you'll gain: Dashboard, Splunk, Data Analysis, Exploratory Data Analysis, Software Installation, Query Languages, Data Processing, Data Visualization Software, Time Series Analysis and Forecasting, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Using Surveys To Improve Your Customer Service

    Skills you'll gain: Surveys, Market Research, Survey Creation, User Feedback, Business Research, Customer Insights, User Research, Research Methodologies, Customer Service, Customer experience improvement, Focus Group, Client Support

    Mixed · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Online Reputation Management For Personal Brand Or Business

    Skills you'll gain: LinkedIn, Search Engine Optimization, Web Analytics and SEO, Professional Networking, Brand Strategy, Social Media, Content Creation, Brand Management

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apply Generative AI to Build a Powerful Personal Brand

    Skills you'll gain: Performance Analysis, Brand Awareness, AI Enablement, Storytelling, Content Development and Management, Multimedia, Prompt Engineering, Data Storytelling, Creativity, Search Engine Optimization, Emerging Technologies, Visionary, Professional Networking

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    503 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Michigan

    User Experience Research and Design

    Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, Usability Testing, User Experience Design, User Research, User Experience, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, Sampling (Statistics), Design Research, Interaction Design, Ideation, A/B Testing, Conceptual Design, Web Analytics, Usability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • K

    Kennesaw State University

    Growing Your Core Business with Jagdish Sheth

    Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Development, Business Strategy, Strategic Marketing, Market Analysis, New Product Development, Portfolio Management, Case Studies, Cash Flows, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apply Sqoop for Efficient Hadoop Data Integration

    Skills you'll gain: Apache Hadoop, Extract, Transform, Load, Data Import/Export, Data Pipelines, Data Integration, Database Management, Data Architecture, Software Installation, Performance Tuning, Command-Line Interface

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Explain Black-Box Models

    Skills you'll gain: Stakeholder Communications, Stakeholder Analysis, Data Presentation, Data Analysis, Exploratory Data Analysis, Business Communication, Model Evaluation, Responsible AI, Statistical Methods

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Predict Shipping Time Using Machine Learning

    Skills you'll gain: Feature Engineering, Data Preprocessing, Model Evaluation, Customer Demand Planning, Inventory Management System, Logistics, Forecasting, Exploratory Data Analysis, Supply Chain, Data Quality, Predictive Modeling, Applied Machine Learning, Correlation Analysis, Transportation Operations, Statistical Analysis, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • E

    EDHEC Business School

    Investment Management with Python and Machine Learning

    Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Portfolio Risk, Asset Management, Network Analysis, Data Visualization Software, Investments, Machine Learning Methods, Return On Investment, Unstructured Data, Predictive Modeling, Web Scraping, Machine Learning, Social Network Analysis, Financial Statements, Applied Machine Learning, Financial Market, Financial Modeling, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • International Business I: University of New Mexico
  • Learn to Analyze Data with Splunk Fundamentals: EDUCBA
  • Using Surveys To Improve Your Customer Service: Alex Genadinik
  • Online Reputation Management For Personal Brand Or Business: Alex Genadinik
  • Apply Generative AI to Build a Powerful Personal Brand: EDUCBA
  • Technology & Software Sales Fundamentals: Coursera
  • User Experience Research and Design: University of Michigan
  • Growing Your Core Business with Jagdish Sheth: Kennesaw State University
  • Apply Sqoop for Efficient Hadoop Data Integration: EDUCBA
  • Explain Black-Box Models: Coursera

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Market (economics) (28)
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Social Media Marketing (9)
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