Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Illinois Tech
Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Legal Technology, Legal Strategy, Legal Risk, Responsible AI, Data Ethics, Legal Research, Compliance Management, Document Management, Regulation and Legal Compliance, Generative AI, Litigation Support, Client Services, Mediation, Anthropic Claude, AI Security, Case Law, AI Enablement, Law, Regulation, and Compliance, Artificial Intelligence, Risk Management
Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Public Affairs, Generative AI Agents, Corporate Communications, Performance Metric, Program Evaluation, Generative AI, Content Creation, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Product Strategy, Leadership and Management, AI Enablement, Business Leadership, Prompt Engineering, Content Creation, Business Transformation, New Business Development, Responsible AI
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Mergers & Acquisitions, Financial Analysis, Financial Statement Analysis, Finance, Financial Modeling, Return On Investment, Investment Management, Capital Budgeting, Cash Management, Corporate Finance, Business Valuation, Cash Flow Forecasting, Working Capital, Performance Measurement, Risk Analysis
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Advertising Campaigns, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Inventory Control, Inventory Management, Operations Management, Supply Chain Management, Microsoft Excel, Supply Chain Planning, Order Management, Warehouse Management, Demand Planning, Logistics Management, Excel Formulas, Service Level, Operations, Data Management, Customer Data Management, Forecasting, Statistical Analysis, Stakeholder Engagement, Probability Distribution
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Engagement, Resource Management, Stakeholder Management, Project Schedules, Project Management Institute (PMI) Methodology, Negotiation, Project Management, Leadership and Management, Leadership, Scheduling, Team Leadership, Emotional Intelligence, Communication Planning, Communication
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Community Organizing, Social Justice, Community Development, Diversity Awareness, Discussion Facilitation, Social Impact, Planning, Cultural Diversity, Goal Setting, Empowerment, Initiative and Leadership, Needs Assessment
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Ads, Bidding, Facebook, Keyword Research, Pay Per Click Advertising, Online Advertising, Campaign Management, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pinterest, Search Engine Marketing, Social Media, Lead Generation, Marketing, Paid media, TikTok, Advertising, Social Media Marketing, Digital Advertising
Beginner · Specialization · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: AI Product Strategy, Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gap Analysis, Change Management, Business Process Reengineering, Project Management, Personal Development, Business Process, Process Mapping, Miro AI, Organizational Strategy, Business Strategies, Business Strategy
Intermediate · Guided Project · Less Than 2 Hours