Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Management Accounting, Performance Measurement, Cost Accounting, Variance Analysis, Budgeting, Accounting, Capital Budgeting, Financial Accounting, Organizational Strategy, Key Performance Indicators (KPIs), Financial Analysis, Return On Investment, Cash Flows, Decision Making
Build toward a degree
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Operations Management, Supply Chain, Continuous Improvement Process, Operations, Process Improvement, Supply Chain Management, Quality Management, Lean Manufacturing, Business Technologies, Process Capability, Statistical Analysis, Inventory Control, Sustainable Business, Network Planning And Design, Statistical Methods, Customer Demand Planning, Vendor Contracts, Process Control, Corporate Sustainability, Program Management
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Organizational Strategy, Strategic Planning, Business Planning, Quality Management, Strategic Leadership, Performance Measurement, Key Performance Indicators (KPIs), Business Strategy, Performance Analysis, Organizational Effectiveness, Business Metrics, Continuous Improvement Process, Smart Goals, Goal Setting
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of California, Davis
Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization
Intermediate · Course · 1 - 4 Weeks

University of New Mexico
Skills you'll gain: Global Marketing, International Finance, Intercultural Competence, Organizational Structure, Business, Small Business Accounting, Business Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence
Mixed · Course · 1 - 3 Months

Skills you'll gain: Professional Networking, SAP Applications, Workforce Development, Company, Product, and Service Knowledge, Enterprise Resource Planning, Interviewing Skills, Goal Setting, Training Programs
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Design Thinking, Competitive Analysis, Business Strategy, Business Economics, Growth Strategies, Emerging Technologies, Market Dynamics, Innovation, Leadership, Communication
Beginner · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Financial Statements, Generative AI, Critical Thinking, Plan Execution, Financial Acumen, Business Acumen, Prompt Engineering, Financial Management, Budgeting, Strategic Decision-Making, Responsible AI, Financial Data, Data-Driven Decision-Making, Financial Analysis, Performance Measurement, Strategic Leadership, Business Strategy, Income Statement, Business Modeling, Digital Transformation
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Engineering Software, Software Development, Interviewing Skills, Software Engineering, Relationship Building, Professional Development, Application Development, Professionalism, Verbal Communication Skills, Problem Solving, Communication, Back-End Web Development
Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Human Resource Strategy, Employee Retention, Demography, Workplace inclusivity, Benchmarking, Social Justice, Cultural Diversity, Human Resources, Recruitment Strategies, Organizational Development, Peer Review, Business Planning, Workforce Development, Organizational Effectiveness, Training Programs, Performance Review, Leadership and Management
Intermediate · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Social Impact, Entrepreneurship, Value Propositions, Business Modeling, Sustainable Development, Needs Assessment, Community Development, Business Planning, New Business Development, Innovation, Environmental Social And Corporate Governance (ESG), Professional Networking, Market Research
Beginner · Course · 1 - 4 Weeks