Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Kennesaw State University
Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Responsible AI, Gemini, Claude Code, Artificial Intelligence, Communication, Social Skills, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Campaign Management, Registration, Marketing, E-Commerce, Social Media, Business
Beginner · Guided Project · Less Than 2 Hours

Logical Operations
Skills you'll gain: Adobe InDesign, Adobe Creative Cloud, Document Management, Layout Design, File Management, Productivity Software, Graphic Design, Multimedia, Digital Publishing, Graphic and Visual Design, User Interface (UI), Style Guides, Graphic and Visual Design Software, Typography
Mixed · Course · 1 - 3 Months
University of California, Irvine
Skills you'll gain: Verbal Communication Skills, Presentations, Public Speaking, Discussion Facilitation, Non-Verbal Communication, Oral Comprehension, English Language, Peer Review, Active Listening, Communication, Social Skills, Constructive Feedback, Interpersonal Communications, Persuasive Communication, Driving engagement, Student Engagement, Collaboration, Planning, Critical Thinking, Vocabulary
Intermediate · Specialization · 3 - 6 Months

The University of Edinburgh
Skills you'll gain: Video Production, Videography, Post-Production, Video Editing, Course Development, Storyboarding, Media Production, Cinematography, Web Content Accessibility Guidelines, Developing Training Materials, Content Creation, Storytelling, Editing, Writing, Creativity
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Multimedia, Microsoft PowerPoint, Presentations, Microsoft Office, Microsoft 365, Collaborative Software, Microsoft Windows, Editing, File Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Online Advertising, Digital Advertising, Social Media, Social Media Management, Social Media Campaigns, Social Media Marketing, Advertising, Target Audience, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Billing, Billing Systems, Advertising Campaigns, Advertising, Payment Processing, Payment Systems, Business Marketing, Social Media Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Teamwork, Conflict Management, Collaboration, Diversity Awareness, Mediation, Social Skills, Decision Making, Innovation, Cultural Diversity, Communication, Digital Communications, Virtual Environment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Malware Protection, Identity and Access Management, Incident Response, Cybersecurity, Computer Security Incident Management, Network Security, Threat Management, Threat Detection, Cyber Attacks, Authentications, Distributed Denial-Of-Service (DDoS) Attacks, Security Awareness, Digital Forensics, Security Controls, Multi-Factor Authentication, Human Factors (Security)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Adobe Illustrator, Adobe Express, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Graphic Design, Graphics Software, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Productivity Software, Visual Design, File Management, Process Design, Design Reviews, Prompt Engineering, Branding, Storytelling
Beginner · Professional Certificate · 3 - 6 Months