Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Colorado Boulder
Skills you'll gain: Teaching, Social Justice, Emotional Intelligence, Social Skills, Empathy, Self-Awareness, Higher Education, Behavior Management, Classroom Management, Cultural Responsiveness, Curriculum Planning, School Psychology, Empowerment, Personal Development, Childhood Education and Development, Program Evaluation, Advocacy, Professional Development, Growth Mindedness, Mindfulness
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Regulatory Requirements, Lending and Underwriting, Compliance Management, Mortgage Loans, Commercial Lending, Credit Risk, Risk Management, Consumer Lending, Quality Control, AI Enablement, Decision Making, Predictive Analytics, Machine Learning, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Nanjing University
Skills you'll gain: Child Development, Psychology, Human Development, Social Sciences, Sociology, Human Learning, Personal Development, Self-Awareness, Cultural Diversity, Emotional Intelligence, Motivational Skills, Social Skills, Behavior Management, Stress Management
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Social Media Marketing, Instagram, Business Intelligence, Predictive Modeling, Predictive Analytics, Dashboard, Case Studies, Customer Insights
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Financial Statement Analysis, Budgeting, Banking, Financial Forecasting, Financial Management, Financial Analysis, Corporate Finance, Commercial Lending, Income Statement, Balance Sheet, Wealth Management, Cash Flow Forecasting, Financial Modeling, Bank Regulations, Working Capital, Consumer Lending
Beginner · Course · 1 - 3 Months
Skills you'll gain: Vibrations, Test Engineering, Product Testing, Performance Testing, Human Factors, Engineering Analysis, Digital Signal Processing, Laboratory Testing, Scientific Visualization, Data Integration, Root Cause Analysis
Intermediate · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Apache Kafka, Data Loss Prevention, Performance Tuning, System Monitoring, Prometheus (Software), Scalability, Real Time Data, Grafana, Process Optimization, Distributed Computing, System Configuration, Command-Line Interface, Content Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction
Intermediate · Specialization · 3 - 6 Months
IE Business School
Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Generative Model Architectures, ChatGPT, Semantic Web
Intermediate · Course · 1 - 4 Weeks