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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
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    J

    Johns Hopkins University

    Introduction to Using Generative AI in Public Health

    Skills you'll gain: Prompt Engineering, Large Language Modeling, LLM Application, ChatGPT, Generative AI, Responsible AI, Healthcare Ethics, Public Health, Data Ethics, Health Policy, Health Informatics, Medical Science and Research, Artificial Intelligence, Microsoft Copilot, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Building the Business Model for Corporate Entrepreneurs

    Skills you'll gain: Business Modeling, Customer Analysis, Financial Modeling, Business Strategy, Entrepreneurship, Business Planning, Customer Insights, Value Propositions, Target Market, Customer Relationship Management, Product Development, Innovation, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing the Opportunity for Corporate Entrepreneurs

    Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, Corporate Strategy, New Business Development, Value Propositions, Business Strategy, Competitive Analysis, Strategic Decision-Making, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Cambridge

    The neuropsychology of decision making

    Skills you'll gain: Human Development, Psychology, Neurology, Child Development, Mental Health Diseases and Disorders, Anatomy, Physiology, Biology, Research

    4.3
    Rating, 4.3 out of 5 stars
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    31 reviews

    Mixed · Course · 1 - 3 Months

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    U

    Università Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Big Data, Business Metrics, A/B Testing, Case Studies, Probability, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    84 reviews

    Mixed · Course · 1 - 3 Months

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    U

    UiPath

    Automation Business Analysis - Concepts and Principles

    Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Process, Process Analysis, Stakeholder Management, Stakeholder Communications, Project Scoping, Process Mapping, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI as a Learning Design Partner

    Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, ChatGPT, Instructional Design, LLM Application, Ideation, Education Software and Technology, Brainstorming, Design Strategies, Artificial Intelligence, Content Creation, Data Ethics, Creative Design, Emerging Technologies, Persona Development, Professional Development, digital literacy

    4.7
    Rating, 4.7 out of 5 stars
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    78 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Colorado Boulder

    The Nuts and Bolts of Public Relations

    Skills you'll gain: Press Releases, Public Relations, Strategic Communication, Media Relations, Marketing Communications, Communication Strategies, Social Media, Target Audience, Content Performance Analysis, Writing, Brand Strategy, Storytelling, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Branding, Marketing, Strategic Marketing, Marketing Management, Marketing Strategies, Business Marketing, Value Propositions, Target Market, Market Analysis, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Design and Build a Data Warehouse for Business Intelligence Implementation

    Skills you'll gain: Data Warehousing, Dashboard, Star Schema, Data Visualization Software, Data Mart, MicroStrategy, Business Intelligence, Data Integration, Data Architecture, Extract, Transform, Load, Data Modeling, Case Studies, PostgreSQL, SQL, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
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    294 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Operations, with Goldman Sachs 10,000 Women

    Skills you'll gain: Process Mapping, Operational Efficiency, Business Operations, Operations Management, Operational Analysis, Process Management, Business Process, Business Process Improvement, Process Improvement, Customer experience improvement, Growth Strategies, Technology Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Speaking and Presenting: Pitches and Persuasion

    Skills you'll gain: Storytelling, Persuasive Communication, Public Speaking, Non-Verbal Communication, Verbal Communication Skills, Cognitive flexibility, Ingenuity, Communication, Creativity, Optimism, Problem Solving, Rapport Building, Resilience, Research, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Introduction to Using Generative AI in Public Health: Johns Hopkins University
  • Building the Business Model for Corporate Entrepreneurs: University of Maryland, College Park
  • Developing the Opportunity for Corporate Entrepreneurs: University of Maryland, College Park
  • The neuropsychology of decision making: University of Cambridge
  • A Scientific Approach to Innovation Management: Università Bocconi
  • Automation Business Analysis - Concepts and Principles: UiPath
  • Generative AI as a Learning Design Partner: University of Michigan
  • The Nuts and Bolts of Public Relations: University of Colorado Boulder
  • Relación entre Branding y Marketing: Pontificia Universidad Católica del Perú
  • Design and Build a Data Warehouse for Business Intelligence Implementation: University of Colorado System

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Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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