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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Capstone: Analyzing (Social) Network Data

    Skills you'll gain: Social Network Analysis, Network Analysis, Graph Theory, Technical Communication, Data Structures, Algorithms, Analysis, Computer Science, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    100 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Presentations, Marketing, Multimedia, Graphic Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Cross-border road transport in EU law context

    Skills you'll gain: Transportation Operations, Law, Regulation, and Compliance, Case Law, Labor Law, Labor Relations, Commercial Laws, Case Studies, Regulation and Legal Compliance, Court Systems, Civil Law, Workers Compensation, Legal Research, Coordination

    4
    Rating, 4 out of 5 stars
    ·
    11 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Introduction to Data Science Techniques

    Skills you'll gain: Statistical Analysis, Time Series Analysis and Forecasting, Data Analysis, Model Evaluation, Data Visualization, Exploratory Data Analysis, Statistical Programming, Statistical Machine Learning, Statistical Modeling, Data Cleansing, Analytics, Regression Analysis, R Programming, Statistical Software, Forecasting, Data Preprocessing, Bayesian Statistics, Supervised Learning, Statistical Inference, Machine Learning

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    AI Leadership & Strategic Implementation

    Skills you'll gain: Responsible AI, AI Product Strategy, AI Enablement, Organizational Change, Product Roadmaps, Program Implementation, Stakeholder Engagement, Market Opportunities, Change Management, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication

    3.9
    Rating, 3.9 out of 5 stars
    ·
    24 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Steel Multi Storey Building - System Design

    Skills you'll gain: Construction Inspection, Structural Analysis, Structural Engineering, Building Design, Construction, Building Codes, Architectural Drawing, Industrial Design, Commercial Construction, Architectural Engineering, Engineering Drawings, Civil Engineering, Computer-Aided Design, Failure Analysis, Technical Drawing, Engineering Analysis, Engineering Calculations, Engineering Design Process, Engineering Software, Sustainable Engineering

    4.9
    Rating, 4.9 out of 5 stars
    ·
    39 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Lead Selection & Optimization

    Skills you'll gain: Drug Development, Pharmacology, Pharmaceuticals, Pre-Clinical Development, Biochemical Assays, Clinical Trials, Chemistry, Infectious Diseases

    5
    Rating, 5 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure

    5
    Rating, 5 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Experimentation, Research Design, Research, Peer Review, Probability & Statistics, Statistical Inference, Statistical Methods, Media and Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Estrutura e Funcionamento do Mercado

    Skills you'll gain: Capital Markets, Financial Systems, Financial Market, Financial Regulation, Financial Policy, Financial Trading, Market Data, Investments, Banking, Financial Services, Economics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Search Engine Marketing

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Marketing, Performance marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Keyword Research, Target Audience, Bidding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Building Your Freelancing Career Capstone

    Skills you'll gain: Business Planning, Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Service Design, Budgeting, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Capstone: Analyzing (Social) Network Data: University of California San Diego
  • Create Impactful Marketing Videos using Canva: Coursera
  • Cross-border road transport in EU law context: Erasmus University Rotterdam
  • Introduction to Data Science Techniques: Illinois Tech
  • AI Leadership & Strategic Implementation: Starweaver
  • Steel Multi Storey Building - System Design: L&T EduTech
  • Lead Selection & Optimization: Novartis
  • Retail Management: Analyze, Plan & Strategize: EDUCBA
  • How Science Turns Data Into Knowledge: University of Michigan
  • Estrutura e Funcionamento do Mercado: Fundação Instituto de Administração

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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