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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    Oracle

    Oracle Cloud and AI

    Skills you'll gain: Oracle Cloud, Generative AI, Large Language Modeling, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), ChatGPT, Cloud Services, Cloud Solutions, Cloud Computing, Cloud Infrastructure, Deep Learning, Prompt Engineering, Artificial Neural Networks, Natural Language Processing, Enterprise Resource Planning, Application Deployment, Python Programming, Supply Chain Management, Customer Relationship Management (CRM) Software, Human Capital

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Virginia

    Дизайн-мышление в инновационной деятельности

    Skills you'll gain: Design Thinking, Ideation, Innovation, Creative Problem-Solving, Brainstorming, Creativity, Open Mindset, Storytelling, Data Visualization, Strategic Thinking, Case Studies, Test Tools, Leadership and Management, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Strategically Build and Engage Your Network on LinkedIn

    Skills you'll gain: LinkedIn, Drive Engagement, Content Creation, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Professional Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    371 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Make.com for Beginners: LinkedIn Post Automation With GPT-4

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media Content, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, Artificial Intelligence, Content Marketing, Workflow Management

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    B2B Sales: High-Impact Questions, Active Listening

    Skills you'll gain: Business Development, B2B Sales, Strategic Partnership, Negotiation, Proposal Writing, Price Negotiation, Contract Negotiation, New Business Development, Consultative Selling, Selling Techniques, Inside Sales, Phone Sales, Sales Development, Sales, Non-Verbal Communication, Marketing Psychology, Search Engine Optimization, Sales Prospecting, Relationship Building, Telephone Skills

    Beginner · Specialization · 3 - 6 Months

  • N

    Northwestern University

    Organizational Leadership Capstone

    Skills you'll gain: Data-Driven Decision-Making, Strategic Communication, Collaboration, Crisis Management, Team Leadership, Organizational Leadership, Business Leadership, Culture Transformation, Strategic Decision-Making, Strategic Leadership, Customer experience strategy (CX), Case Studies, Human Centered Design, Innovation, Decision Making, Peer Review

    4.7
    Rating, 4.7 out of 5 stars
    ·
    111 reviews

    Mixed · Course · 1 - 3 Months

  • L

    LearnKartS

    Google Ads Mastery : Create & Optimize Winning Campaigns

    Skills you'll gain: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Advertising, Campaign Management, Web Analytics, Target Audience, Merchant Services

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    استخدام كانفة لتصميم وإنشاء منتجات رقمية

    Skills you'll gain: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Layout Design, Digital Design, Intellectual Property, Graphic and Visual Design Software, Product Design, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Copilot for Sales

    Skills you'll gain: Microsoft Copilot, Sales Enablement, Customer Engagement, Sales Strategy, Taking Meeting Minutes, Customer Relationship Management, Sales Presentations, Productivity Software, Meeting Facilitation, Generative AI Agents, Business Correspondence, AI Enablement, Company, Product, and Service Knowledge, Proposal Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    Introduction to Program Management

    Skills you'll gain: Program Management, Project Management Office (PMO), Project Management Life Cycle, Project Management, Stakeholder Management, Project Management Institute (PMI) Methodology, Organizational Strategy, Team Management, Leadership, Change Management, Communication, Business Acumen

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Understanding the Campaign Components: University of Colorado Boulder
  • Oracle Cloud and AI: Oracle
  • Дизайн-мышление в инновационной деятельности: University of Virginia
  • Strategically Build and Engage Your Network on LinkedIn : Coursera
  • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera
  • B2B Sales: High-Impact Questions, Active Listening: Alex Genadinik
  • Organizational Leadership Capstone: Northwestern University
  • Google Ads Mastery : Create & Optimize Winning Campaigns: LearnKartS
  • استخدام كانفة لتصميم وإنشاء منتجات رقمية: Coursera
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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