Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Network Analysis, Responsible AI, Graph Theory, Machine Learning, Applied Machine Learning, Research, Model Evaluation, Social Sciences, Statistical Analysis, Amazon Web Services, R Programming, Tensorflow, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Research Design, Sociology, Driving engagement, Machine Learning Methods, Behavioral Economics
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Dashboard, Analytics, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Model Evaluation, Supervised Learning, Generative Model Architectures, AWS SageMaker, Recurrent Neural Networks (RNNs), Unsupervised Learning, Data Preprocessing, Large Language Modeling, Time Series Analysis and Forecasting, LLM Application, Applied Machine Learning, Deep Learning, A/B Testing, Transfer Learning, Python Programming, Machine Learning, Data Analysis, AWS CloudFormation, AI Personalization
Intermediate · Specialization · 3 - 6 Months

New York Institute of Finance
Skills you'll gain: Financial Market, Market Opportunities, Market Trend, Market Dynamics, Market Analysis, Risk Modeling, Supply Chain, FinTech, Financial Services, Finance, Investments, Stakeholder Analysis
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Digital Transformation, Human Resources, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Manipulation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Responsible AI, Data Ethics, Artificial Intelligence, Creativity, Video Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Management, Product Management, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, New Product Development, Market Research, Product Strategy, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Value Propositions, Communication, Prioritization
Beginner · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Database Design, Data Manipulation, SQL, Relational Databases, Database Management, Data Analysis, Data Cleansing, Databases, Query Languages, Data Transformation, MySQL Workbench, Data Integrity
Beginner · Course · 1 - 3 Months

Skills you'll gain: Recurrent Neural Networks (RNNs), Tensorflow, Python Programming, Natural Language Processing, Data Preprocessing, Applied Machine Learning, Text Mining, Machine Learning Algorithms, Deep Learning, Classification Algorithms, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: SAP Signavio, Business Process Modeling, Performance Measurement, Process Analysis, Process Design, Business Process, Process Mapping, Process Improvement, Gap Analysis, SAP Analytics Cloud, Business Process Improvement, Dashboard, Data Visualization, Root Cause Analysis, Data-Driven Decision-Making, ChatGPT
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainable Systems, Sustainability Standards, Business Reporting, Annual Reports, Strategic Leadership, Leadership, Social Impact, Organizational Structure, Climate Change Mitigation, Marketing Management, Accounting, Marketing, Communication
Build toward a degree
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Persona (User Experience), Design Research, Design Thinking, User Centered Design, Innovation, Creativity
Mixed · Course · 1 - 3 Months