• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • C

    Coursera

    Create Your First Web App with Python and Flask

    Skills you'll gain: Flask (Web Framework), Web Development, Web Applications, Application Development, Web Development Tools, Object-Relational Mapping, Back-End Web Development, Software Development, Database Management, Python Programming, Computer Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    557 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad de los Andes

    Diseño de proyectos para promover el bienestar

    Skills you'll gain: Planning, Social Impact, Research Design, Program Evaluation, Constructive Feedback, Strategic Planning, Collaboration, Needs Assessment, Social Determinants Of Health, Goal Setting, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    464 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Trademark Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    290 reviews

    Mixed · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Spring - Ecosystem and Core

    Skills you'll gain: Spring Framework, JUnit, Unit Testing, Enterprise Application Management, Java, Integration Testing, Configuration Management, Software Design Patterns, Extensible Markup Language (XML), Context Management, Dependency Analysis

    3.8
    Rating, 3.8 out of 5 stars
    ·
    454 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    The Linux Foundation

    Linux Tools for Developers

    Skills you'll gain: Bash (Scripting Language), File Systems, Package and Software Management, Linux, Command-Line Interface, Unix Commands, Linux Commands, Shell Script, Scripting, Software Development Tools, File Management, Scripting Languages, Program Development, System Programming, Java, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    734 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Workspace Security

    Skills you'll gain: Email Security, Google Workspace, Mobile Security, Security Management, Cloud Security, Application Security, Data Security, Security Controls, Identity and Access Management, Continuous Monitoring, Authentications, Multi-Factor Authentication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    810 reviews

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Managing AI Projects: From Strategy to Delivery

    Skills you'll gain: Responsible AI, Stakeholder Engagement, AI Enablement, Stakeholder Management, Team Performance Management, Project Management, Data Ethics, Workforce Management, Risk Mitigation, Project Management Life Cycle, Agile Methodology, Risk Analysis, Artificial Intelligence, Team Management, Team Building, Scalability, Budget Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    49 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Product Analytics and AI

    Skills you'll gain: Customer Analysis, Analytics, Business Analytics, Demand Planning, Usability Testing, Product Management, Customer Insights, A/B Testing, Agile Methodology, User Experience, Data-Driven Decision-Making, Predictive Analytics, Data Science, Product Testing, Agile Software Development, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    504 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Command Line Tools for Genomic Data Science

    Skills you'll gain: Unix Commands, Bioinformatics, Unix, Data Management, Command-Line Interface, Linux Commands, Molecular Biology, Big Data, File Management, Data Analysis Software, Data Processing

    4
    Rating, 4 out of 5 stars
    ·
    570 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    IT Infrastructure and Emerging Trends

    Skills you'll gain: Cybersecurity, Cloud Computing, Cloud Services, Information Technology, Technology Solutions, IT Infrastructure, Technical Management, Information Systems, Mobile Security, Emerging Technologies, Innovation, Business Transformation, Blockchain, Wireless Networks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    511 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Product Management: Foundations & Stakeholder Collaboration

    Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Planning, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    367 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Diseño instruccional para el aprendizaje activo

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Instructional Design, digital literacy, Educational Materials, Emerging Technologies, Learning Management Systems, Innovation, Resourcefulness, Learning Strategies, Creative Problem-Solving, Open Mindset

    4.7
    Rating, 4.7 out of 5 stars
    ·
    919 reviews

    Beginner · Course · 1 - 3 Months

1…225226227…834

In summary, here are 10 of our most popular brand management courses

  • Create Your First Web App with Python and Flask: Coursera
  • Diseño de proyectos para promover el bienestar: Universidad de los Andes
  • Trademark Law: University of Pennsylvania
  • Spring - Ecosystem and Core: LearnQuest
  • Linux Tools for Developers: The Linux Foundation
  • Google Workspace Security: Google Cloud
  • Managing AI Projects: From Strategy to Delivery: Johns Hopkins University
  • Product Analytics and AI: University of Virginia
  • Command Line Tools for Genomic Data Science: Johns Hopkins University
  • IT Infrastructure and Emerging Trends: University of Minnesota

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok