• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Piktochart pour les débutants

    Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Toronto

    iOS App Development with Swift

    Skills you'll gain: Apple iOS, Swift Programming, iOS Development, Model View Controller, Apple Xcode, Mobile Development, User Interface (UI), Application Design, Application Development, Objective-C (Programming Language), UI Components, Animations, User Interface and User Experience (UI/UX) Design, Object Oriented Programming (OOP), Application Frameworks, Interaction Design, Programming Principles, Data Persistence, Integrated Development Environments, Persistence

    3.9
    Rating, 3.9 out of 5 stars
    ·
    1.6K reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Cómo Configurar una Campaña en Facebook Ads

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Goal Setting, Social Media, Digital Advertising, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Market Research Methods and Data Analysis Certificate

    Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistics, User Research, Data Collection, Data Analysis Software, Microsoft Excel, R Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    119 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Michigan

    Personnes, technologie et futur de la mobilité

    Skills you'll gain: Automation, Social Sciences, Social Impact, Electric Power Systems, Emerging Technologies, Sustainable Technologies, Economics, Policy, and Social Studies, Sustainable Development, Public Policies, Health Care, Environmental Issue, Augmented and Virtual Reality (AR/VR), Climate Change Mitigation

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    UI/UX Design Fundamentals & Prototyping with Generative AI

    Skills you'll gain: UI/UX Research, User Interface and User Experience (UI/UX) Design, User Experience, User Centered Design, Usability, Responsive Web Design, User Flows, User Interface (UI), UI Components, Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience), Usability Testing, Design Software, Human Centered Design, Ideation, Brainstorming, Animations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    75 reviews

    Beginner · Specialization · 3 - 6 Months

  • D

    Duke University

    Blockchain Business Models

    Skills you'll gain: Blockchain, FinTech, Emerging Technologies, Cryptography, Regulatory Compliance, Technology Strategies, Commercial Banking, Payment Systems, Data Integrity, Digital Assets, Financial Services, Business Modeling, Innovation, Distributed Computing, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    394 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Copenhagen

    Urbanisation and Health - Promoting Sustainable Solutions

    Skills you'll gain: Sustainable Development, Public Health, Health Policy, Social Determinants Of Health, Community Development, Gerontology, Landscape Architecture, Climate Change Adaptation, Demography, Environmental Issue, Traffic Flow Optimization, Pollution Prevention

    4.8
    Rating, 4.8 out of 5 stars
    ·
    172 reviews

    Mixed · Course · 1 - 3 Months

  • T

    The University of Melbourne

    The French Revolution

    Skills you'll gain: World History, European History, Social Sciences, International Relations, Social Justice, Social Impact, Political Sciences, Cultural Diversity, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    324 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Zurich

    Asian Environmental Humanities: Landscapes in Transition

    Skills you'll gain: Environment, Sustainable Development, Aesthetics, Sustainable Systems, Environmental Policy, Liberal Arts, Social Sciences, Economics, Policy, and Social Studies, Cultural Diversity, Sociology, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    192 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Developing Mobile Apps with Flutter

    Skills you'll gain: Flutter (Software), Mobile Development, User Interface and User Experience (UI/UX) Design, React Native, Application Development, iOS Development, Apple iOS, User Story, User Interface (UI), Android Development, Databases, Database Management, Cross Platform Development, Application Programming Interface (API), Software Development Tools, Application Frameworks, Application Deployment, Back-End Web Development, Data Persistence, Application Performance Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    173 reviews

    Beginner · Specialization · 3 - 6 Months

1…230231232…507

In summary, here are 10 of our most popular social media marketing courses

  • Piktochart pour les débutants: Coursera
  • iOS App Development with Swift: University of Toronto
  • Cómo Configurar una Campaña en Facebook Ads : Coursera
  • Market Research Methods and Data Analysis Certificate: Coursera
  • Personnes, technologie et futur de la mobilité: University of Michigan
  • UI/UX Design Fundamentals & Prototyping with Generative AI: SkillUp
  • Blockchain Business Models: Duke University
  • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração
  • Urbanisation and Health - Promoting Sustainable Solutions: University of Copenhagen
  • The French Revolution: The University of Melbourne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok