• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Cloud Computing Law: Law Enforcement, Competition, & Tax

    Skills you'll gain: Tax, Tax Laws, Law, Regulation, and Compliance, Cloud Services, Cloud Security, Tax Compliance, Cloud Computing, Sales Tax, Regulation and Legal Compliance, Tax Management, Corporate Tax, Income Tax, General Data Protection Regulation (GDPR), Data Access, Digital Forensics, Interoperability, Criminal Investigation and Forensics, Competitive Analysis, Market Analysis, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Practical Neuromarketing Research

    Skills you'll gain: Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Behavioral Economics, Biomedical Technology, Experimentation, Neurology, Marketing, Data Analysis, Statistical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Claves para el éxito de la transformación digital en Pymes

    Skills you'll gain: Digital Transformation, Innovation, Talent Management, Process Management, Organizational Change, Business Technologies, Change Management, Digital Marketing, Operational Efficiency, Marketing Strategies, Business Strategies, Sales Strategy, E-Commerce, Emerging Technologies, Leadership

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Data Privacy

    Skills you'll gain: Information Privacy, Data Security, Governance Risk Management and Compliance, Data Preprocessing, Cybersecurity, Cyber Risk, Security Strategy, Project Design, Stakeholder Engagement, Risk Mitigation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mastering Total Quality Management: Analyze, Apply & Improve

    Skills you'll gain: Quality Management, Culture Transformation, Quality Improvement, Continuous Improvement Process, Operational Excellence, Quality Assurance, Process Improvement, Cost Management, Customer experience strategy (CX), Benchmarking, Team Oriented, Employee Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Skills for a Modern Entrepreneur or Business Owner

    Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Financial Statements, Relationship Management, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Financial Analysis, Customer Acquisition Management, Market Opportunities, Content Marketing, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    Institute for the Future

    Life After COVID-19: Get Ready for our Post-Pandemic Future

    Skills you'll gain: Organizational Leadership, Visionary, Crisis Management, Forecasting, Business Continuity Planning, Resilience, Risk Analysis, Adaptability, Systems Thinking, Social Impact, Strategic Thinking, Innovation, Change Management, Trend Analysis, Social Justice

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Scaling Product and Processes

    Skills you'll gain: Growth Strategies, Entrepreneurship, Performance Measurement, Key Performance Indicators (KPIs), Business Development, Go To Market Strategy, Sales Management, Product Management, Sales Strategy, Product Development, Operational Efficiency, Business Strategies, Business Process, Business Strategy, Price Negotiation, Customer Acquisition Management, Investments, Leadership and Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Effective Talent Management & Development

    Skills you'll gain: Talent Management, Virtual Teams, Talent Pipelining, Human Resource Strategy, Workforce Development, People Management, Leadership Development, Workforce Planning, Human Resources Management and Planning, Stakeholder Management, Decision Making, Gap Analysis, Organizational Strategy, Cross-Functional Team Leadership, Risk Management, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Why Scale a Startup?

    Skills you'll gain: Entrepreneurship, Business Risk Management, Growth Strategies, Risk Management, Business Planning, Business Strategies, Business Strategy, Market Share, Innovation, Problem Solving, Leadership and Management, Competitive Analysis, Case Studies

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…241242243…422

In summary, here are 10 of our most popular marketing strategy courses

  • Cloud Computing Law: Law Enforcement, Competition, & Tax: Queen Mary University of London
  • Practical Neuromarketing Research: Johns Hopkins University
  • Claves para el éxito de la transformación digital en Pymes: Pontificia Universidad Católica de Chile
  • Cyber Security: Data Privacy: Macquarie University
  • Analytics, ROI, and Evaluation: Simplilearn
  • Mastering Total Quality Management: Analyze, Apply & Improve: EDUCBA
  • Skills for a Modern Entrepreneur or Business Owner: Packt
  • Life After COVID-19: Get Ready for our Post-Pandemic Future: Institute for the Future
  • Fundamentals of Integrated Brand Promotion: Northeastern University
  • Scaling Product and Processes: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok