• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • L

    L&T EduTech

    Bridge Infrastructure Design

    Skills you'll gain: Engineering Calculations, Structural Engineering, Structural Analysis, Construction Engineering, Civil Engineering, Construction, Engineering Analysis, Building Codes, Engineering Practices, Engineering, Materials science, Conceptual Design, Engineering Design Process, Architecture and Construction, Maintenance, Repair, and Facility Services, Finite Element Methods, Property Maintenance, Continuous Monitoring, Hydraulics, Failure Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Advanced · Specialization · 1 - 3 Months

  • U

    University of California, Irvine

    Collegiate Esports and Career Planning

    Skills you'll gain: Workforce Development, Higher Education, Academic Advising, Relationship Building, Market Dynamics, Research, Student Engagement, Discussion Facilitation, Analysis, Diversity and Inclusion, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Deep Learning for Real Estate Price Prediction

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Data Preprocessing, Deep Learning, Artificial Neural Networks, Tensorflow, Applied Machine Learning, Feature Engineering, Property and Real Estate, Predictive Modeling, Data Cleansing, Data Manipulation, Machine Learning, Real Estate, Regression Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Value Investing Strategies

    Skills you'll gain: Portfolio Management, Business Valuation, Portfolio Risk, Investments, Equities, Financial Analysis, Return On Investment, Financial Statement Analysis, Financial Forecasting, Risk Analysis, Market Data, Relationship Management, Analysis, Cash Flows

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Google Ads Mastery : Create & Optimize Winning Campaigns

    Skills you'll gain: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Advertising, Campaign Management, Web Analytics, Target Audience, Merchant Services

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    The Total Data Quality Framework

    Skills you'll gain: Data Quality, Data Collection, Data Management, Data Validation, Data Preprocessing, Data Analysis, Threat Detection, Data Access, Sampling (Statistics)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    Acción Comunitaria. Enfoques para la transformación social

    Skills you'll gain: Community Organizing, Community Development, Social Justice, Community and Social Work, Media and Communications, Public Policies, Health Policy, Policy Analysis, Discussion Facilitation, Social Sciences, Community Health, Advocacy, Public Health, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    AI for Professional Communication

    Skills you'll gain: Prompt Engineering, Business Correspondence, Target Audience, Business Communication, Strategic Communication, Business Writing, Social Media Content, Communication, AI Enablement, Generative AI, Communication Strategies, Meeting Facilitation, Content Creation, Social Media, Taking Meeting Minutes, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Mindfulness, Dignity, and the Art of Human Connection

    Skills you'll gain: Intercultural Competence, Compassion, Cultural Sensitivity, Cultural Diversity, Emotional Intelligence, Personal Development, Dignity in Care, Empathy & Emotional Intelligence, Mindfulness, Self-Awareness, Liberal Arts, Resilience, Curiosity, Creativity, Dealing With Ambiguity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Our Place in the Cosmos

    Skills you'll gain: Physical Science, Geographic Information Systems, Physics, Environmental Science, Spatial Analysis, Environment, General Science and Research, Remote Access Systems, Life Sciences, Laboratory Research, Biology, Research, Timelines, Systems Of Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • N

    New York University

    MOST from a Conceptual Perspective

    Skills you'll gain: Research Design, Experimentation, Clinical Trials, Clinical Research Ethics, Scientific Methods, Program Evaluation, Statistical Methods, Sample Size Determination, Public Health and Disease Prevention, Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • T

    The Chinese University of Hong Kong

    La estrategia china

    Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Regional Sales, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis

    Beginner · Course · 1 - 4 Weeks

1…260261262…375

In summary, here are 10 of our most popular market research courses

  • Bridge Infrastructure Design: L&T EduTech
  • Collegiate Esports and Career Planning: University of California, Irvine
  • Deep Learning for Real Estate Price Prediction: Coursera
  • Value Investing Strategies : Starweaver
  • Google Ads Mastery : Create & Optimize Winning Campaigns: LearnKartS
  • The Total Data Quality Framework: University of Michigan
  • Acción Comunitaria. Enfoques para la transformación social: Universitat Autònoma de Barcelona
  • AI for Professional Communication: Kennesaw State University
  • Mindfulness, Dignity, and the Art of Human Connection: University of Michigan
  • Our Place in the Cosmos: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok