• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Planning: Manage Content Like a Pro

      Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      The Future of Sports Media and Challenges Ahead

      Skills you'll gain: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Comment créer un entonnoir avec Facebook Analytics

      Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      Y

      Yunus Social Business Fund Bengaluru

      Value and Individual Decision Making

      Skills you'll gain: Finance, Financial Modeling, Financial Acumen, Financial Analysis, Corporate Finance, Business Valuation, Decision Making, Microsoft Excel, Entrepreneurial Finance, Investments, Economics, Policy, and Social Studies, Social Sciences

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Cloud Support Associates

      Skills you'll gain: Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, Cloud Management, Cloud Engineering, System Support, Data Ethics, Technical Communication, Strategic Planning

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Erstelle Social Media Anzeigen in Canva

      Skills you'll gain: Canva (Software), Social Media Content, Social Media, Collaborative Software, Social Media Marketing, Video Editing, Instagram, Graphic Design, Online Advertising, Animations, Design, Brand Awareness

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Flick Social for Beginners: Accelerating Social Media Output

      Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Cómo encontrar intereses de la audiencia con Meta Business

      Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Content Creation, Facebook, Content Strategy, Data Import/Export, Social Media, Social Media Marketing, Business Metrics

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      UBITS

      Diseña una propuesta de valor efectiva

      Skills you'll gain: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Z

      Zoho Corporation

      Get Ready to Sell: Guided Projects and Portfolio Development

      Skills you'll gain: Sales Process, Sales, Sales Management, Sales Strategy, General Sales Practices, Customer Relationship Management (CRM) Software, Sales Presentation, Sales Pipelines, Interviewing Skills, Prospecting and Qualification, Portfolio Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Mapping the Mission: User Personas & Journey Design in Figma

      Skills you'll gain: Design Research, UI/UX Strategy

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Comment créer un compte Instagram professionnel

      Skills you'll gain: Instagram, Social Media Management, Social Media, Facebook, Social Media Marketing, Business Marketing, Account Management, Marketing, Business

      Beginner · Guided Project · Less Than 2 Hours

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…297298299…329

    In summary, here are 10 of our most popular marketing strategy courses

    • Instagram Planning: Manage Content Like a Pro: Coursera
    • The Future of Sports Media and Challenges Ahead: Real Madrid Graduate School Universidad Europea
    • Comment créer un entonnoir avec Facebook Analytics: Coursera Project Network
    • Value and Individual Decision Making: Yunus Social Business Fund Bengaluru
    • GenAI for Cloud Support Associates: Coursera Instructor Network
    • Erstelle Social Media Anzeigen in Canva: Coursera Project Network
    • Flick Social for Beginners: Accelerating Social Media Output: Coursera Project Network
    • Cómo encontrar intereses de la audiencia con Meta Business: Coursera Project Network
    • Diseña una propuesta de valor efectiva: UBITS
    • Get Ready to Sell: Guided Projects and Portfolio Development: Zoho Corporation

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok