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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Sales Transformation Fundamentals

    Skills you'll gain: Sales Enablement, Sales Management, Customer Analysis, Sales Strategy, Marketing, Target Market, Verbal Communication Skills, Sales Process, Sales, Business Transformation, Smart Goals, Return On Investment, Leadership, Organizational Change

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • K

    Knowledge Accelerators

    Microsoft 365 Copilot: Harness AI across your Microsoft Apps

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Microsoft Teams, Microsoft Office, Data Visualization, Productivity Software, Data Literacy, Microsoft Excel, Artificial Intelligence, Technical Communication, Microsoft Word, Microsoft PowerPoint, Generative AI Agents, Productivity, Excel Formulas, Data Analysis, Data-Driven Decision-Making, Data Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    GenAI for Sales Proposals and Presentations

    Skills you'll gain: AI Personalization, Proposal Writing, Proposal Development, Sales Presentation, Sales Strategy, Generative AI Agents, Storytelling, Presentations, Sales Process, Content Performance Analysis, Personalized Service, Market Research, Customer Analysis, Data-Driven Decision-Making, Microsoft PowerPoint, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Social Determinants of Health: Data to Action

    Skills you'll gain: Social Determinants Of Health, Health Equity, Health Disparities, Health Systems, Community Health, Public Health, Health Informatics, Healthcare Ethics, Health Policy, Maternal Health, Systems Thinking, Statistical Software, Data Analysis, Box Plots, Substance Abuse, Data Ethics, Research Methodologies, Correlation Analysis, Scatter Plots, Environmental Monitoring

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Information Gathering and Vetting

    Skills you'll gain: Research, Data Collection, Surveys, Scientific Methods, Research Methodologies, Persuasive Communication, Data Analysis, Case Studies, Information Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create a Project Management Dashboard using Bitrix24

    Skills you'll gain: Project Management Software, Dashboard, Project Management, Calendar Management, Collaborative Software, Milestones (Project Management)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    SAE Institute México

    Distribución digital de la música independiente

    Skills you'll gain: Digital Publishing, Digital Content, Digital Media Strategy, Music, Marketing Channel, Commercialization, Promotional Strategies, Marketing Planning, Social Media Marketing, Content Management, Release Management, Revenue Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Leeds

    Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Defining, Describing, and Visualizing Data

    Skills you'll gain: Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Probability Distribution, Statistical Software, Statistics, R (Software), Data Visualization, Statistical Analysis, Probability, R Programming, Probability & Statistics, Data Manipulation, Histogram, Taxonomy, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo crear medios imprimibles en Canva

    Skills you'll gain: Brochures, Canva (Software), Graphic Design, Marketing Collateral, Marketing Materials, Presentations, Promotional Materials, Design, Design Elements And Principles, Content Marketing, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    Build Customer Loyalty

    Skills you'll gain: Brand Loyalty, Personalized Service, Employee Surveys, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Revolution in Sports Media: Innovative Strategies

    Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Sales Transformation Fundamentals: EDUCBA
  • Microsoft 365 Copilot: Harness AI across your Microsoft Apps: Knowledge Accelerators
  • GenAI for Sales Proposals and Presentations: Coursera
  • Social Determinants of Health: Data to Action: University of Minnesota
  • Information Gathering and Vetting: Arizona State University
  • Create a Project Management Dashboard using Bitrix24: Coursera
  • Distribución digital de la música independiente: SAE Institute México
  • Exploratory Data Analysis: University of Leeds
  • Defining, Describing, and Visualizing Data: University of Colorado Boulder
  • Cómo crear medios imprimibles en Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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