Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Design, Creative Design, Branding, Graphic and Visual Design, Social Media Content, Graphic Design, Brand Strategy, Marketing Collateral, Brand Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Advertising, Content Creation, Resource Management, Social Media Management, Social Media, Marketing, Social Media Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Statistical Modeling, R Programming, Statistical Analysis, Probability & Statistics, Data Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Data Validation, Histogram, Box Plots, Simulation and Simulation Software, Model Evaluation
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Statistical Analysis, Matplotlib, Regression Analysis, Statistical Modeling, Data Science, Data Analysis, Data Visualization, Pandas (Python Package), Anomaly Detection, Time Series Analysis and Forecasting, Data Visualization Software, Data Collection, Data Manipulation, Application Programming Interface (API)
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Predictive Modeling, Clinical Data Management, Intensive Care Unit, Risk Modeling, Clinical Practices, Patient Evaluation, Decision Support Systems, Applied Machine Learning, Health Informatics, Model Evaluation, Qualitative Research, Data Analysis, Model Deployment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Matplotlib, Seaborn, Plot (Graphics), Scatter Plots, Histogram, Data Visualization, Data Visualization Software, Statistical Visualization, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS Kinesis, AWS SageMaker, Cloud Engineering, Data Quality, Docker (Software), Data Pipelines, AWS Identity and Access Management (IAM), Data Security, Databases, Version Control, Apache Spark, Data Modeling, Cloud Security, Cloud Storage, Network Security, Kubernetes, Git (Version Control System), Data Management, AWS CloudFormation, Data Processing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Sales Presentation, Sales Enablement, Sales Management, Sales, Customer Analysis, Governance, Sales Strategy, General Sales Practices, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Selling Techniques, Verbal Communication Skills, Persuasive Communication, Market Share, Sales Process, Solution Selling, Business
Beginner · Specialization · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Mining, Health Informatics, Big Data, Applied Machine Learning, Predictive Modeling, Machine Learning, Artificial Intelligence, Random Forest Algorithm, Responsible AI, Deep Learning, Model Evaluation, Unsupervised Learning, Healthcare Industry Knowledge, Algorithms, Data Cleansing, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Quality, Quantitative Research, Data Validation, Data Collection, Data Processing, Data Analysis, Data Integrity, Model Evaluation, Data Access, Statistical Analysis, Sampling (Statistics)
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Software As A Service, Customer Retention, Business Modeling, Customer experience strategy (CX), Customer Relationship Management, Business Transformation, Business Strategies, Technology Strategies, Revenue Management, Service Level Agreement, Cloud Services, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Lean Six Sigma, Quality Management, Process Analysis, Quality Improvement, Process Capability, Data-Driven Decision-Making, Process Flow Diagrams, Pareto Chart, Run Chart, Statistical Process Controls, Process Improvement, Statistical Analysis, Quality Control, Data Analysis, Data Analysis Software, Histogram, Scatter Plots
Mixed · Course · 1 - 4 Weeks