• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Saïd Business School, University of Oxford

      AI Fundamentals in Financial Services

      Skills you'll gain: Financial Services, Artificial Intelligence, FinTech, Financial Regulation, Banking, Fraud detection, Machine Learning, Data Ethics, Natural Language Processing, AI Personalization, Deep Learning, Credit Risk, Data-Driven Decision-Making, Case Studies, Reinforcement Learning, Big Data, Algorithms, Data Management, Customer Service

      4.7
      Rating, 4.7 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Battery Comparison, Manufacturing, and Packaging

      Skills you'll gain: Electrical Systems, Basic Electrical Systems, Manufacturing and Production, Manufacturing Processes, Production Process, Energy and Utilities, Thermal Management, Sustainable Technologies, Safety Standards, Materials science, Quality Assurance, Performance Testing, Chemistry

      4.9
      Rating, 4.9 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Build a Budget and Analyze Variance using Google Sheets

      Skills you'll gain: Google Sheets, Proposal Development, Variance Analysis, Trend Analysis, Budget Management, Budgeting, Spreadsheet Software, Management Reporting, Presentations, Financial Acumen, Finance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      79 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Fraud Detection and Compliance

      Skills you'll gain: Fraud detection, Generative AI, Generative Model Architectures, Responsible AI, Regulatory Requirements, Compliance Management, Governance, Business Risk Management, Risk Management, Data Ethics, Anomaly Detection, Artificial Intelligence, Forecasting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universitat de Barcelona

      Manejo del enfermo semicrítico y crítico por COVID-19

      Skills you'll gain: Critical Care, Airway Management, Respiratory Care, Healthcare Ethics, Emergency and Intensive Care, Mechanical Ventilation, Patient Evaluation, Diagnostic Tests, Infection Control, Personal protective equipment, Oxygen Therapy, Infectious Diseases, Patient Treatment, Pain Management, Pharmacology, Patient Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      200 reviews

      Advanced · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de los Andes

      Los portafolios y las inversiones en el mercado de capitales

      Skills you'll gain: Portfolio Management, Investments, Financial Market, Capital Markets, Equities, Risk Analysis, Financial Modeling, Asset Management, Return On Investment, Financial Analysis, Risk Management, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      89 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      168 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Global Postharvest Loss Prevention: Fundamentals, Technologies, and Actors

      Skills you'll gain: Loss Prevention, Waste Minimization, Food Quality Assurance And Control, Supply Chain, Food and Beverage, Supply Chain Management, Production Process, Market Dynamics, Economics, Capacity Planning, Stakeholder Management, Analysis, Education and Training, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      174 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Compromiso del paciente: resultados clínicos satisfactorios

      Skills you'll gain: Patient-centered Care, Clinical Leadership, Patient Safety, Patient Education And Counseling, Healthcare Ethics, Patient Communication, Care Management, Health Care, Clinical Practices, Preventative Care, Health Care Administration, Care Coordination, Health Education, Continuous Quality Improvement (CQI), Health Disparities, Professionalism, Science and Research, Clinical Research, Collaboration, Health Promotion

      4.6
      Rating, 4.6 out of 5 stars
      ·
      46 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Gobierno Corporativo

      Skills you'll gain: Annual Reports, Governance, Corporate Accounting, Law, Regulation, and Compliance, Financial Industry Regulatory Authorities, Regulatory Requirements, Compliance Management, Regulatory Compliance, Financial Regulation, Accountability, Business Management, Corporate Strategy, Regulation and Legal Compliance, Business Ethics, Organizational Structure, Corporate Communications, Governance Risk Management and Compliance, Financial Accounting, Financial Reporting, Auditing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      45 reviews

      Beginner · Specialization · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Build Multimodal Generative AI Applications

      Skills you'll gain: Multimodal Prompts, LLM Application, OpenAI, Prompt Engineering, Web Applications, Flask (Web Framework), Application Deployment, Web Development, Software Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Accounting

      Skills you'll gain: Data Governance, Internal Controls, Data Management, Accounting Software, Auditing, Fraud detection, Accounting, Data Quality, Alteryx, Business Process Automation, Pandas (Python Package), Automation, Data Analysis, Analytics, Natural Language Processing, Text Mining, R Programming, Process Analysis, Python Programming, GitHub

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      74 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…346347348…800

    In summary, here are 10 of our most popular brand management courses

    • AI Fundamentals in Financial Services: Saïd Business School, University of Oxford
    • Battery Comparison, Manufacturing, and Packaging: Arizona State University
    • Build a Budget and Analyze Variance using Google Sheets: Coursera Project Network
    • GenAI for Fraud Detection and Compliance: Coursera Instructor Network
    • Manejo del enfermo semicrítico y crítico por COVID-19: Universitat de Barcelona
    • Los portafolios y las inversiones en el mercado de capitales: Universidad de los Andes
    • Custom Reports in Google Analytics: Coursera Project Network
    • Global Postharvest Loss Prevention: Fundamentals, Technologies, and Actors: University of Illinois Urbana-Champaign
    • Compromiso del paciente: resultados clínicos satisfactorios: Tecnológico de Monterrey
    • Gobierno Corporativo: Universidad Nacional Autónoma de México

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok