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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
    New
    P

    Packt

    Card Sorting: Organize Content with Card Sort Techniques

    Skills you'll gain: Information Architecture, User Experience, Content Management, Usability, UI/UX Research, Usability Testing, Design Research, User Centered Design, User Research, Statistical Analysis, Content Strategy, Goal Setting, Sample Size Determination

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Improving Deep Neural Networks: Hyperparameter Tuning, Regularization and Optimization

    Skills you'll gain: Tensorflow, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Performance Tuning, Artificial Neural Networks, Applied Machine Learning, Supervised Learning, Machine Learning Algorithms

    4.9
    Rating, 4.9 out of 5 stars
    ·
    63K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Social Media Marketing

    Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    5.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Epidemiology: The Basic Science of Public Health

    Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Research Design, Community Health, Health Policy, Research Methodologies, Social Determinants Of Health, Science and Research, Statistical Analysis, Chronic Diseases

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Predictive Analytics & Modeling with Minitab

    Skills you'll gain: Data-Driven Decision-Making, Minitab, Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Predictive Analytics, Statistical Methods, Descriptive Statistics, Business Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Statistical Modeling, Quantitative Research, Analytics, Case Studies, Exploratory Data Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Business Modeling, User Research, Marketing, Product Development, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategy, Process Validation, Growth Strategies, Business Operations, Investments, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    614 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Amsterdam

    Classical Sociological Theory

    Skills you'll gain: Sociology, Social Studies, Social Sciences, Socioeconomics, Culture, Political Sciences, Economics, Qualitative Research, Research Methodologies, Science and Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Supply Chain Management, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Initial Product Strategy and Plan

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    193 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions)

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Business Intelligence, Strategic Decision-Making, Analytics, Financial Data, Marketing Analytics, Market Analysis, Customer Insights, Big Data, Social Media, Business, Market Research, Retail Store Operations, Marketing Strategies, Brand Management, Banking, Consumer Behaviour, Financial Services

    4.8
    Rating, 4.8 out of 5 stars
    ·
    413 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets III: Input Markets and Promoting Efficiency

    Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Card Sorting: Organize Content with Card Sort Techniques: Packt
  • Improving Deep Neural Networks: Hyperparameter Tuning, Regularization and Optimization: DeepLearning.AI
  • Social Media Marketing: Northwestern University
  • Epidemiology: The Basic Science of Public Health: The University of North Carolina at Chapel Hill
  • Predictive Analytics & Modeling with Minitab: EDUCBA
  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
  • Understanding the Campaign Components: University of Colorado Boulder
  • Classical Sociological Theory : University of Amsterdam
  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Product Management: Initial Product Strategy and Plan: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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