Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Data Pipelines, Big Data, LLM Application, Google Cloud Platform, Responsible AI, Natural Language Processing
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Data Warehousing, Data Governance, Data Infrastructure, Metadata Management, Data Architecture, Data Management, Google Cloud Platform, Operational Databases, Applied Machine Learning, Big Data, Cloud Storage, SQL
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Sharing, Cloud Engineering, Data Pipelines, Data Migration, Google Cloud Platform, Data Infrastructure, Data Warehousing, Cloud Storage, Data Integration, Data Architecture, Data Lakes, Data Processing, Extract, Transform, Load, Data Storage, Big Data, Command-Line Interface, Cloud Solutions, Automation, Serverless Computing, Event-Driven Programming
Beginner · Course · 1 - 3 Months

Skills you'll gain: Design Thinking, Active Listening, Innovation, Organizational Structure, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Intellectual Property, Technology Strategies, Business Strategy, Leadership, Ideation, Strategic Decision-Making, Emotional Intelligence
University Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, MLOps (Machine Learning Operations), Statistical Inference, Machine Learning Methods, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Exploratory Data Analysis, Big Data, Data Transformation, Google Cloud Platform, Interactive Data Visualization, Generative AI, Prompt Engineering, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Product Management, Organizational Strategy, Engineering Management, Technology Strategies, Business Modeling, Project Management, Prototyping, Project Management Life Cycle, Technical Product Management, Environmental Social And Corporate Governance (ESG), Project Management Institute (PMI) Methodology, Feasibility Studies, Financial Statements, Systems Thinking, Environmental Management Systems, Cyber Security Strategy, Asset Management, Project Risk Management, Operations Research, Team Management
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

University of Leeds
Skills you'll gain: Data Ethics, Regression Analysis, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Statistical Machine Learning, Statistical Visualization, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Planning, Applied Machine Learning, Data Visualization, Data Manipulation, Data Analysis, Unsupervised Learning, Statistical Modeling, Linear Algebra, Artificial Intelligence and Machine Learning (AI/ML), Object Oriented Programming (OOP)
Earn a degree
Degree · 1 - 4 Years

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years