• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Generating Vision: Long-Term Ideas to Motivate Stakeholders

    Skills you'll gain: Strategic Thinking, Forecasting, Strategic Leadership, Product Roadmaps, Thought Leadership, Ideation, Business Strategy, Team Motivation, Innovation, Organizational Leadership, Brainstorming, Organizational Strategy, Strategic Communication, Corporate Strategy, Stakeholder Management, Business Priorities, Stakeholder Communications, Leadership, Employee Retention, Stakeholder Engagement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Build a Developer Portfolio with SvelteKit & Sanity CMS

    Skills you'll gain: Responsive Web Design, UI Components, Code Reusability, Web Development Tools, Web Applications, Web Design, Front-End Web Development, Content Management Systems, Full-Stack Web Development, Frontend Integration, Back-End Web Development, Application Deployment, Cloud Deployment, Content Management, Data Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Evaluate and Mitigate Supplier Risk

    Skills you'll gain: Supplier Risk Management, Supplier Management, Risk Mitigation, Risk Management, Supplier Performance Management, Business Risk Management, Risk Analysis, Supply Management, Supply Chain Management, Risk Modeling, Presentations, Technical Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Master Pricing: Balance Profit and Customer Retention

    Skills you'll gain: Brand Loyalty, Price Negotiation, Revenue Management, Customer Retention, Operating Cost, Consumer Behaviour, Expectation Management, Upselling, Sales Strategy, Market Dynamics, Strategic Marketing, Gross Profit, Marketing Psychology, Profit and Loss (P&L) Management, Growth Strategies, Product Lining, Entrepreneurship, Small Business Accounting, Leadership and Management, Finance

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    IT Career Acceleration: Job Interviews, Resumes & Growth

    Skills you'll gain: LinkedIn, Interviewing Skills, Technical Communication, Verbal Communication Skills, Communication, Communication Strategies, IT Management, Writing and Editing, Professional Networking, Information Technology, Recruitment, Professional Development, Professionalism, Time Management

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Drive Business Results

    Skills you'll gain: Budget Management, Budgeting, Financial Statements, Financial Statement Analysis, Financial Acumen, Stakeholder Engagement, Operating Budget, Financial Analysis, Risk Analysis, Stakeholder Communications, Stakeholder Management, Balance Sheet, Business Risk Management, Risk Mitigation, Market Opportunities, Expense Management, Financial Reporting, Business Development, Return On Investment, Investments

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Mastering Brand Awareness: Fundamentals to Advanced

    Skills you'll gain: Brand Marketing, Target Audience, Data-Driven Marketing, Marketing Psychology, Digital Advertising, Digital Media Strategy, Owned Media, Target Market, Digital Brand Strategy, Content Performance Analysis, Online Advertising, Paid media, Marketing Analytics, Digital Analysis, Social Media Campaigns, Persona Development, Customer Analysis, Marketing, Google Analytics, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Implement RPA Bots for Social Media Monitoring

    Skills you'll gain: Robotic Process Automation, Social Media Management, Social Media, Social Media Analytics, Business Process Automation, Microsoft Excel, Automation, Social Media Content, Market Analysis, Solution Design, Secure Coding, Process Design, Image Analysis, Brand Management, Driving engagement, Data Import/Export, UI Components, Web Scraping, Data Validation, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    A Comprehensive Guide To Acing Job Interviews

    Skills you'll gain: Professional Networking, Applicant Tracking Systems, LinkedIn, Recruitment, Professional Development, Web Presence, Relationship Building, Keyword Research

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Deep Learning: Convolutional Neural Networks with TensorFlow

    Skills you'll gain: Transfer Learning, Keras (Neural Network Library), Fine-tuning, Embeddings, Deep Learning, Image Analysis, Artificial Neural Networks, Computer Vision, Natural Language Processing, Data Preprocessing, Model Optimization, Model Training

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    How To Start An Ecommerce Business: Amazon, Ads & SEO

    Skills you'll gain: Advertising, Google Ads, Paid media, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Content Optimization, Product Promotion, Marketing, Selling Techniques, Conversion Funnel Analysis, Digital Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    ChatGPT and Prompt Engineering With Advanced Data Analysis

    Skills you'll gain: AI powered creativity, Excel Formulas, AI Workflows, Responsible AI, Social Media, Artificial Neural Networks

    Intermediate · Course · 3 - 6 Months

1…389390391…424

In summary, here are 10 of our most popular market research courses

  • Generating Vision: Long-Term Ideas to Motivate Stakeholders: University of Maryland, College Park
  • Build a Developer Portfolio with SvelteKit & Sanity CMS: Packt
  • Evaluate and Mitigate Supplier Risk: Coursera
  • Master Pricing: Balance Profit and Customer Retention: Chris Croft Training
  • IT Career Acceleration: Job Interviews, Resumes & Growth: Packt
  • Drive Business Results: Harvard Business Review
  • Mastering Brand Awareness: Fundamentals to Advanced: Board Infinity
  • Implement RPA Bots for Social Media Monitoring: EDUCBA
  • A Comprehensive Guide To Acing Job Interviews: Packt
  • Deep Learning: Convolutional Neural Networks with TensorFlow: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok