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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Éthique, culture et perspectives mondiales

    Skills you'll gain: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    AI-Enhanced Prospecting and Sales Techniques

    Skills you'll gain: Selling Techniques, Sales Presentation, Sales Prospecting, Microsoft Copilot, Sales Strategy, Sales, AI Personalization, Prospecting and Qualification, Lead Generation, Customer Insights, AI Enablement, Presentations, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, Prompt Engineering, Data Validation, Quality Control

    Advanced · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apply and Predict: Time Series Forecasting in Excel

    Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Der Werkzeugkasten des Data Scientist

    Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Excel: Modeling with Power Pivot and Reporting Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Pivot Tables And Charts, Report Writing, Data Modeling, Management Reporting, Business Reporting, Data Analysis, Performance Reporting, Data Presentation, Data Visualization Software, Data Visualization, Microsoft Office, Microsoft 365, Productivity Software

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigLake: Qwik Start

    Skills you'll gain: Data Lakes, Data Access, Query Languages, Google Cloud Platform, Big Data, Identity and Access Management, Cloud Storage, Data Integration, Data Management, Database Development

    Beginner · Project · Less Than 2 Hours

  • H

    HubSpot Academy

    إدارة العملاء المحتملين باستخدام HubSpot

    Skills you'll gain: Lead Generation, HubSpot CRM, Sales Management, Sales Pipelines, Customer Relationship Building, Sales Process, Customer Relationship Management (CRM) Software, Dashboard, Project Implementation, Campaign Management, Service Level Agreement, Management Reporting, Workflow Management, Prioritization, Business Metrics, Email Marketing

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Sales: Understand Subtle Buying Signals To Close More Deals

    Skills you'll gain: Closing (Sales), Consultative Selling, Selling Techniques, Active Listening, Customer Relationship Building, Sales Process, Sales Strategy, Non-Verbal Communication, Overcoming Objections, Rapport Building, Interpersonal Communications, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Analysis, Social Media, Drive Engagement, Social Media Strategy, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Simple Parallel Coordinates Plot using d3 js

    Skills you'll gain: Data Visualization, Data Visualization Software, Data Presentation, Interactive Data Visualization, Data Literacy, Visualization (Computer Graphics), Javascript, Data Analysis, Microsoft Visual Studio

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Pearson

    AWS Developer: Unit 5

    Skills you'll gain: Amazon CloudWatch, AWS Kinesis, Application Performance Management, System Monitoring, Cloud Applications, Performance Tuning, Real Time Data, Analytics, Amazon S3, Continuous Monitoring, Debugging, Anomaly Detection, Network Troubleshooting, Ad Hoc Analysis, Query Languages

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyzing and Visualizing Data in Looker 日本語版

    Skills you'll gain: Looker (Software), Dashboard, Pivot Tables And Charts, Data Presentation, Data Analysis, Data Visualization Software, Data-Driven Decision-Making, Data Sharing, Ad Hoc Reporting, Data Manipulation

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Éthique, culture et perspectives mondiales: University of Illinois Urbana-Champaign
  • AI-Enhanced Prospecting and Sales Techniques: Microsoft
  • Apply and Predict: Time Series Forecasting in Excel: EDUCBA
  • Der Werkzeugkasten des Data Scientist: Johns Hopkins University
  • Excel: Modeling with Power Pivot and Reporting Insights: Logical Operations
  • BigLake: Qwik Start: Google Cloud
  • إدارة العملاء المحتملين باستخدام HubSpot: HubSpot Academy
  • Sales: Understand Subtle Buying Signals To Close More Deals: Alex Genadinik
  • Facebook Insights: Crack the Algorithm: Coursera
  • Simple Parallel Coordinates Plot using d3 js: Coursera

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