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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Analyze AI SEO Data for Impact

    Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Mastering Salesforce Experience Cloud

    Skills you'll gain: Salesforce, Salesforce Development, Marketing Automation, User Experience, Content Management, UI Components, Authentications, Cloud Development, Customer Service, Customer Communications Management, Cloud Management, Process Mapping, Cloud Services, Encryption, Business Strategy

    Beginner · Course · 3 - 6 Months

  • P

    Packt

    RNN Architecture and Sentiment Classification

    Skills you'll gain: Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Text Mining, Artificial Neural Networks, Natural Language Processing, Classification Algorithms, Deep Learning, Applied Machine Learning, Network Architecture, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Visualización de datos efectiva

    Skills you'll gain: Interactive Data Visualization, Infographics, Data Storytelling, Data Presentation, Data Visualization Software, User Experience Design, Multimedia, Statistical Visualization, Data Analysis, Information Architecture, Design Elements And Principles

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Healthcare Business Strategy and New Venture Design

    Skills you'll gain: Business Modeling, Market Analysis, Regulatory Compliance, Innovation, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Sales Presentations, Business Valuation, Fundraising

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Practical Machine Learning without Coding

    Skills you'll gain: No-Code Development, Model Deployment, Applied Machine Learning, MLOps (Machine Learning Operations), Machine Learning, Return On Investment, Model Evaluation, Analytics, Performance Measurement, Business Metrics, Responsible AI, Cloud Computing, Big Data, Scalability, Workflow Management, Continuous Improvement Process, Business Continuity, Auditing, Performance Tuning, Application Programming Interface (API)

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Der Werkzeugkasten des Data Scientist

    Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Preparing and Aggregating Data for Visualizations using Cloud Dataprep

    Skills you'll gain: Data Visualization Software, Data Wrangling, Data Manipulation, Google Cloud Platform, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis, Sampling (Statistics), Course Development

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Comment avoir plus d'abonné sur Twitter en twettant

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Scheduling, Growth Strategies

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Loading Your Own Data into BigQuery

    Skills you'll gain: Data Import/Export, Extract, Transform, Load, Google Cloud Platform, Data Warehousing, Big Data, Database Design, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Données au service de la santé de la population

    Skills you'll gain: Health Policy, Data Presentation, Data Quality, Data Literacy, Data Visualization, Public Health, Health Equity, Health Care, Policy Development, Data Strategy, Public Health and Disease Prevention, Health Information Management, Policy Analysis, Data-Driven Decision-Making, Data Collection, Data Analysis, Data Management

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Business Model & Product Pitch

    Skills you'll gain: Entrepreneurship, Growth Strategies, Price Negotiation, Business Planning, Financial Modeling, Cost Accounting, Product Strategy, Product Development, New Product Development, Business Strategies, Business Development, Fundraising and Crowdsourcing, Finance, Value Propositions, Presentations, Business Metrics, Customer Acquisition Management

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze AI SEO Data for Impact: Coursera
  • Mastering Salesforce Experience Cloud: Packt
  • RNN Architecture and Sentiment Classification: Packt
  • Visualización de datos efectiva: Universidades Anáhuac
  • Healthcare Business Strategy and New Venture Design: University of Illinois Urbana-Champaign
  • Practical Machine Learning without Coding: LearnQuest
  • Der Werkzeugkasten des Data Scientist: Johns Hopkins University
  • Preparing and Aggregating Data for Visualizations using Cloud Dataprep: Google Cloud
  • Comment avoir plus d'abonné sur Twitter en twettant: Coursera
  • Loading Your Own Data into BigQuery: Google Cloud

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