Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Pennsylvania
Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration
Mixed · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Traffic Flow Optimization, Machine Controls, Automation, Robotics, Network Routing, Graph Theory, Algorithms, Computer Vision, Mathematical Modeling, Data Mapping, Predictive Modeling, Spatial Data Analysis, Control Systems, Estimation, Applied Mathematics
Advanced · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management
Beginner · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Financial Planning, Risk Management, Behavioral Economics, Wealth Management, Budgeting, Budget Management, Fraud detection, Loans, Insurance, Consumer Behaviour, Decision Making, Empowerment, Psychology
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Proposal Development, Proposal Writing, Promotional Strategies, Branding, Brand Management, Brand Strategy, Marketing Communications, Business Development, Stakeholder Engagement, Marketing, Stakeholder Analysis, Event Management, Strategic Partnership, Advertising Sales, Stakeholder Communications, Business Relationship Management, Communication
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Food Quality Assurance And Control, Food and Beverage, Consumer Behaviour, Quality Assurance, Laboratory Testing, Product Testing, Science and Research, Human Factors, Nutrition and Diet, Scientific Methods, Research, Acceptance Testing, Analytical Testing, Biology, Product Development, Chemistry, Medical Science and Research, Physiology, Neurology
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Digital Marketing, Social Media Campaigns, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Marketing Strategies, Customer Engagement, Marketing Analytics, Consumer Behaviour, AI Enablement, B2B Sales
Intermediate · Specialization · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Decision Making, Culture, Cultural Diversity, Global Marketing, Branding, Intercultural Competence, Stakeholder Analysis, Brand Management, Consumer Behaviour
Beginner · Course · 1 - 3 Months

S.P. Jain Institute of Management and Research
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: Wealth Management, Portfolio Management, Asset Management, Financial Planning, Investment Management, Investments, Performance Measurement, Financial Forecasting, Finance, Behavioral Economics, Risk Management, Market Trend, Risk Analysis, Decision Making, Microsoft Excel
Mixed · Course · 1 - 4 Weeks

University of Florida
Skills you'll gain: Food and Beverage, Food Quality Assurance And Control, Cooking, Food Safety and Sanitation, Sustainability Standards, Nutrition and Diet, Manufacturing and Production, Environment and Resource Management, Manufacturing Processes, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Peer Review, Video Game Development, Contract Negotiation, Media and Communications, Branding, Organizational Structure, Organizational Strategy, Brand Management, Business Planning, Game Design, Recruitment, Fundraising, Contract Management, Live Streaming, Higher Education, Workforce Planning, Content Creation, Relationship Building, Market Dynamics, Research
Beginner · Specialization · 1 - 3 Months