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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Edureka

    Mastering Power BI for Data Analytics & Storytelling

    Skills you'll gain: Relational Databases, Data Visualization, Data Modeling, Cloud Security, Databases, Database Management, Data Analysis Expressions (DAX), Advanced Analytics, Data Management, Data Governance, Data Preprocessing, Microsoft Excel, Amazon Web Services, Data Integration, Data Security, Cost Control, Cloud Computing, Spreadsheet Software, Excel Formulas, Predictive Modeling

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Foundations: Analyze & Apply Strategies

    Skills you'll gain: Campaign Management, Target Market, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Planning, Integrated Marketing Communications, Strategic Marketing, Digital Marketing, Advertising Campaigns, Target Audience, Marketing Effectiveness, Digital Advertising, Online Advertising, Market Research, Customer Analysis, Marketing Communications, Marketing Psychology, Marketing Analytics, Communication Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Pittsburgh

    Mathematical Foundations for Data Science and Analytics

    Skills you'll gain: Probability Distribution, Statistical Analysis, NumPy, Matplotlib, Probability & Statistics, Regression Analysis, Data Science, Pandas (Python Package), Probability, Statistical Modeling, Predictive Modeling, Linear Algebra, Data Analysis, Statistical Methods, Predictive Analytics, Mathematics and Mathematical Modeling, Applied Mathematics, Python Programming, Machine Learning, Logical Reasoning

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Mastering Teradata for Data Warehouse & Analytics

    Skills you'll gain: Teradata SQL, SQL, Stored Procedure, Transaction Processing, Query Languages, Performance Tuning, Database Management, Data Manipulation, Data Security, Extract, Transform, Load, Database Architecture and Administration, Data Transformation, Data Storage, Relational Databases, Solution Design, Database Management Systems, Data Import/Export, Database Design, System Implementation, Mainframe Computing

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Designing Engaging Dashboards for Healthcare Analytics

    Skills you'll gain: Data Storytelling, Dashboard, Data Visualization, Data Presentation, Interactive Data Visualization, Infographics, Data Literacy, Tableau Software, Data Visualization Software, Presentations, Statistical Visualization, Storytelling, Design Elements And Principles, Data Analysis, Key Performance Indicators (KPIs), Health Informatics, Color Theory, Stakeholder Communications

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Data Management for Analytics Part 1

    Skills you'll gain: Database Design, Database Theory, Data Modeling, Database Management Systems, Metadata Management, Databases, Data Management, Relational Databases, Unified Modeling Language, Data Governance, Enterprise Modeling, Data Integrity, Data Quality

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos de Inteligência Artifical em Marketing

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Dynamics: Strategy & Case Studies

    Skills you'll gain: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    29 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Beginner Affiliate Marketing: Start Earning On Day 1

    Skills you'll gain: Blogs, Pay Per Click Advertising, Search Engine Optimization, Social Media Marketing, Product Promotion, Web Analytics and SEO, Keyword Research, Content Marketing, Online Advertising, Marketing, Lead Generation, Email Marketing, WordPress, Copywriting, Target Audience

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    U

    University of California, Davis

    Advanced Content Marketing Strategies and Tactics

    Skills you'll gain: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Decisões de Marketing Baseadas em Dados

    Skills you'll gain: Marketing Analytics, Data-Driven Decision-Making, Marketing, Customer Analysis, Marketing Strategies, Data Analysis, Time Series Analysis and Forecasting, Product Knowledge, Data Visualization Software, Cross Selling, Product Promotion, Python Programming

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Python for Finance: Investment Fundamentals & Data Analytics

    Skills you'll gain: Regression Analysis, Risk Analysis, Portfolio Management, Financial Modeling, Statistical Analysis, Data Visualization, Investment Management, Investments, Simulations, Financial Market, Python Programming, Matplotlib, Pandas (Python Package), Jupyter, NumPy, Data Manipulation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Mastering Power BI for Data Analytics & Storytelling: Edureka
  • Digital Marketing Foundations: Analyze & Apply Strategies: EDUCBA
  • Mathematical Foundations for Data Science and Analytics: University of Pittsburgh
  • Mastering Teradata for Data Warehouse & Analytics: Board Infinity
  • Designing Engaging Dashboards for Healthcare Analytics: Northeastern University
  • Data Management for Analytics Part 1: Northeastern University
  • Fundamentos de Inteligência Artifical em Marketing: Fundação Instituto de Administração
  • Digital Marketing Dynamics: Strategy & Case Studies: EDUCBA
  • Beginner Affiliate Marketing: Start Earning On Day 1: Alex Genadinik
  • Advanced Content Marketing Strategies and Tactics: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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