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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    Universidad de los Andes

    Maestría en Ingeniería de Software

    Skills you'll gain: Supervised Learning, User Story, Unsupervised Learning, Data Presentation, LLM Application, Process Analysis, Cloud-Native Computing, Software Testing, Angular, Agile Software Development, Technology Strategies, Organizational Strategy, Classification Algorithms, Dashboard, Site Reliability Engineering, Project Risk Management, Game Design, Design Thinking, API Design, Software Architecture

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Product Development, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Project Controls, Lean Methodologies, Supply Chain Management, Process Analysis, Competitive Analysis

    University Certificate · 6 - 12 Months

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Gestión y Políticas en Salud Pública

    Skills you'll gain: Epidemiology, Descriptive Analytics, Diagnostic Tests, Gerontology, Social Determinants Of Health, Public Key Infrastructure, Health Equity, Health Disparities, Biostatistics, Health Policy, Healthcare Ethics, Digital Transformation, Occupational Health, Telehealth, Leadership, Public Health, Program Evaluation, Policy Analysis, Object Oriented Programming (OOP), Health Systems

    Credit offered

    Mastertrack · 6 - 12 Months

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Model Evaluation, Plot (Graphics), Logistic Regression, Business Analytics, Data Mining, Predictive Analytics, Dimensionality Reduction, Visualization (Computer Graphics), Big Data, Data-Driven Decision-Making, Scientific Visualization, R Programming, Data Management, Statistical Reporting, Statistical Modeling, Data Visualization Software, Predictive Modeling, Data Modeling, Analytical Skills

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Control Systems, Embedded Software, Internet Of Things, Machine Controls, Engineering, Scientific, and Technical Instruments, Human Computer Interaction, Embedded Systems

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Presentation, Statistical Machine Learning, Regression Analysis, Data Storytelling, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Statistical Methods, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Supervised Learning, Network Analysis, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming, Data Preprocessing

    Earn a degree

    Degree · 1 - 4 Years

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Hands-On Projects
    Hands-On Projects
    O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Surveys, Intelligence Collection and Analysis, Quantitative Research, Qualitative Research, Environmental Laws, Environment, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Climate Change Adaptation, Immigration Law, Governance, Public Safety and National Security, Ancient History, Sustainable Development, Social Sciences, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Maestría en Ingeniería de Software: Universidad de los Andes
  • Boost Productivity with Gemini in BigQuery - 繁體中文: Google Cloud
  • Innovation Management and Entrepreneurship University Certificate: HEC Paris
  • Certificado en Gestión y Políticas en Salud Pública: Pontificia Universidad Católica de Chile
  • Bachelor of Science in Business Administration: University of London
  • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Master of Science in Data Science (Statistics): University of Leeds
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services
  • Data Science Graduate Certificate: University of Colorado Boulder

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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