• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • R

    Real Madrid Graduate School Universidad Europea

    ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica

    Skills you'll gain: Analytics, Business Analytics, Trend Analysis, Data-Driven Decision-Making, Advanced Analytics, Data Analysis, Analysis, Predictive Analytics, Case Studies, Spatial Analysis, Mathematical Modeling, Data Collection, Performance Reporting, Data Presentation, Predictive Modeling, Innovation, Learning Styles, Leadership, Computer Vision, Communication

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Compare User Behavior with Segments

    Skills you'll gain: Web Analytics, Customer Engagement, Technical Communication, Campaign Management, Analysis, Strategic Marketing, Performance Metric, Business Metrics, Data-Driven Decision-Making, Descriptive Analytics, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Manager of Managers: Leading Up, Down & Out

    Skills you'll gain: Executive Presence, Leadership, Influencing, Leadership and Management, Business Leadership, Stakeholder Management, Storytelling, Strategic Leadership, Strategic Communication, Communication, Empathy, Relationship Building

    Intermediate · Course · 1 - 4 Weeks

  • U

    UBITS

    Negociación y gestión de métricas

    Skills you'll gain: Negotiation, Overcoming Objections, Stakeholder Management, Customer Relationship Management, Rapport Building, Customer Relationship Building, Sales Process, Influencing, Sales, Communication, Sales Strategy, Customer experience improvement, Performance Metric, Persuasive Communication, Dashboard

    Intermediate · Course · 1 - 3 Months

  • H

    HubSpot Academy

    Informes de ventas con HubSpot

    Skills you'll gain: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    مجموعة أدوات ريادة الأعمال

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Entrepreneurial Finance, Ideation, Entrepreneurship, Market Analysis, User Experience, Fundraising, Lean Methodologies, Target Market, Cash Flow Forecasting, Creative Thinking, Business Valuation, Financial Analysis, Sales Strategy, Brand Strategy, Innovation, A/B Testing, Growth Mindedness, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • C

    Creo Incubator

    Entrepreneuriat : Croissance et Stratégie GTM

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Value Propositions, Competitive Analysis, Product Development, Market Analysis, Customer Analysis, User Experience, Marketing Strategies, Target Market, Product Marketing, Data-Driven Decision-Making, Market Opportunities, Business Strategy, Marketing Channel, Cost Estimation

    Intermediate · Course · 1 - 3 Months

  • S

    Starweaver

    Offensive Cyber Operations

    Skills you'll gain: MITRE ATT&CK Framework, Cyber Operations, Threat Modeling, Cyber Security Strategy, Cyber Threat Intelligence, Penetration Testing, Cybersecurity, Exploitation techniques, AI Security, Threat Management, Vulnerability Assessments, Human Factors (Security), Security Awareness, Security Testing, Cyber Attacks, Network Security

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Scrum: Understand Core Project Roles

    Skills you'll gain: Backlogs, Sprint Retrospectives, Agile Project Management, Sprint Planning, Agile Methodology, Team Building, Project Management, Team Management, Project Management Life Cycle, Cross-Functional Collaboration, Case Studies, Prioritization, Continuous Improvement Process, Product Development, Communication

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Introduction to Microsoft Teams and Team Management

    Skills you'll gain: Microsoft Teams, Microsoft 365, Team Management, Group Policy, Azure Active Directory, User Accounts, System Configuration, Identity and Access Management, Product Lifecycle Management, Windows PowerShell, Network Planning And Design, Network Performance Management, Security Controls

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Tecnologías de la Información

    Skills you'll gain: Artificial Intelligence, IT Infrastructure, Technology Solutions, Emerging Technologies, Robotics, Robotic Process Automation, Digital Transformation, Social Impact

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Interpret Analytics: Boost Engagement & Optimize Content

    Skills you'll gain: Content Performance Analysis, Web Analytics, Multimedia, Web Content, Drive Engagement, Content Marketing, Content Strategy, Content Development and Management, Analytics, Customer experience improvement, Search Engine Optimization, Performance Analysis, Data Analysis, Information Architecture, Process Improvement and Optimization, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

1…468469470…502

In summary, here are 10 of our most popular social media marketing courses

  • ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica: Real Madrid Graduate School Universidad Europea
  • Compare User Behavior with Segments: Coursera
  • Manager of Managers: Leading Up, Down & Out : Coursera
  • Negociación y gestión de métricas: UBITS
  • Informes de ventas con HubSpot: HubSpot Academy
  • مجموعة أدوات ريادة الأعمال: Creo Incubator
  • Entrepreneuriat : Croissance et Stratégie GTM: Creo Incubator
  • Offensive Cyber Operations: Starweaver
  • Scrum: Understand Core Project Roles: Coursera
  • Introduction to Microsoft Teams and Team Management: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok