• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Model

Business Model Courses

Business model courses can help you learn value proposition design, revenue streams, customer segmentation, and competitive analysis. You can build skills in crafting business strategies, financial forecasting, and operational planning. Many courses introduce tools like the Business Model Canvas and SWOT analysis, which can aid in visualizing and refining your business ideas. You'll also explore methods for testing assumptions and iterating on your models to ensure they align with market needs.


Popular Business Model Courses and Certifications


  • C

    Coursera

    Design A Newsletter with MailChimp

    Skills you'll gain: Newsletters, Email Marketing, Project Design, Content Creation, Scheduling, Test Tools, User Accounts, Marketing, Communication

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Marketing Teams

    Skills you'll gain: Generative AI Agents, Marketing Operations, Innovation, Marketing Management, Team Management, Team Building, Project Management, Data-Driven Decision-Making, Cross-Functional Collaboration, Content Creation, Leadership Development, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Columbia University

    Causal Inference

    Skills you'll gain: Statistical Inference, Regression Analysis, Statistical Methods, Sampling (Statistics), Statistical Modeling, Machine Learning, Experimentation, Data Collection, Probability & Statistics, Research Design, Econometrics, Program Evaluation, Logistic Regression

    3.3
    Rating, 3.3 out of 5 stars
    ·
    104 reviews

    Advanced · Course · 1 - 3 Months

  • L

    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Building and Pitching Marketing Campaigns in Tech Industries

    Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • D

    Digital Marketing Institute

    Digital Channel Planning Strategy

    Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Introduction to Healthcare Finance

    Skills you'll gain: Mergers & Acquisitions, Strategic Decision-Making, Financial Analysis, Return On Investment, Business Valuation, Cost Benefit Analysis, Financial Modeling, Finance, Pharmaceuticals, Investment Banking, Negotiation, Healthcare Industry Knowledge, Corporate Finance, Health Care, Cash Flows

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Evaluate Employee Comprehension with Canvas

    Skills you'll gain: Learning Management Systems, Instructional Design, Test Tools, Education Software and Technology, Design, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    An Employee's Guide to Cybersecurity

    Skills you'll gain: Cyber Security Policies, Cybersecurity, Incident Response, Cyber Attacks, Computer Security Awareness Training, Network Security, Security Awareness, Remote Access Systems, Mobile Security, Malware Protection, Human Factors (Security), Email Security, Identity and Access Management

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Salesforce CLM & CPQ: Streamlining Contract Operations

    Skills you'll gain: Salesforce, Contract Management, Business Reporting, Sales Operations, Systems Integration, Customer Relationship Management (CRM) Software, Analytics, Workflow Management, Process Optimization, Business Process Automation, Configuration Management, Automation, Compliance Management

    Intermediate · Course · 1 - 4 Weeks

  • C

    Columbia University

    Decision Making and Reinforcement Learning

    Skills you'll gain: Reinforcement Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Algorithms, Markov Model, Deep Learning, Data-Driven Decision-Making, Decision Support Systems, Simulations, Probability Distribution, Statistical Methods

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

1…561562563…834

In summary, here are 10 of our most popular business model courses

  • Design A Newsletter with MailChimp: Coursera
  • GenAI for Marketing Teams: Coursera
  • Causal Inference: Columbia University
  • Advanced Techniques for Strategic Account Management: LearnQuest
  • Building and Pitching Marketing Campaigns in Tech Industries: University of Colorado Boulder
  • Create your First Twitter Ad: Coursera
  • Digital Channel Planning Strategy: Digital Marketing Institute
  • Introduction to Healthcare Finance: University of Michigan
  • Evaluate Employee Comprehension with Canvas: Coursera
  • An Employee's Guide to Cybersecurity: Kennesaw State University

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok