• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    Universidad de los Andes

    La paz que puedo construir: enfoques y conceptos clave

    Skills you'll gain: Policy Development, Relationship Building, Diversity Awareness, Sustainable Development, Social Studies, Performing Arts

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Amsterdam

    Introduction to Communication Science

    Skills you'll gain: Culture, Interpersonal Communications, Media and Communications, Research, Persuasive Communication, Qualitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Geneva

    Children's Human Rights - An Interdisciplinary Introduction

    Skills you'll gain: Child Welfare, Social Justice, Human Development, Child Development, Working With Children, Social Sciences, Child Health, Court Systems, International Relations, Childhood Education and Development, Cultural Diversity, Anthropology, Family Law, Legal Research, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Emerging Trends & Technologies in the Virtual K-12 Classroom

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaborative Software, Digital pedagogy, Teaching, Augmented Reality, Game Design, Virtual Environment, Emerging Technologies, Information Privacy, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    667 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of London

    Global Diplomacy: the United Nations in the World

    Skills you'll gain: Diplomacy, International Relations, Crisis Intervention, Sustainable Development, Human Services, Political Sciences, Public Policies, Social Studies, Coordination, Social Justice, Public Safety and National Security, Governance, Policy Analysis, World History, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universiteit Leiden

    Terrorism and Counterterrorism: Comparing Theory and Practice

    Skills you'll gain: Public Safety and National Security, Research, Research Methodologies, Policy Analysis, Media and Communications, Crisis Intervention, World History, International Relations, Political Sciences, Public Policies, Trend Analysis, Social Impact, Psychology, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Amsterdam

    Classical Sociological Theory

    Skills you'll gain: Sociology, Social Studies, Social Sciences, Socioeconomics, Culture, Political Sciences, Economics, Qualitative Research, Research Methodologies, Science and Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Amsterdam

    Qualitative Research Methods

    Skills you'll gain: Qualitative Research, Interviewing Skills, Social Sciences, Research, Science and Research, Research Methodologies, Data Collection, Surveys, Research Design, Report Writing, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.4K reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    An Introduction to American Law

    Skills you'll gain: Civil Procedures, Civil Law, Personal Injury Law, Commercial Laws, Lawsuits, Court Systems, Legal Proceedings, Political Sciences, Plaintiff, Legal Research, Case Law, Law, Regulation, and Compliance, Criminal Investigation and Forensics, Case Studies, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.3K reviews

    Beginner · Course · 1 - 3 Months

  • Y

    Yale University

    A Law Student's Toolkit

    Skills you'll gain: Legal Strategy, Legal Proceedings, Legal Research, Legal Writing, Policy Analysis, Case Studies, Learning Strategies, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Y

    Yale University

    Managing Emotions in Times of Uncertainty & Stress

    Skills you'll gain: Student Support and Services, Personal Development, Stress Management, Classroom Management, Cultural Responsiveness, Empathy, Self-Awareness, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

1…646566…502

In summary, here are 10 of our most popular social media marketing courses

  • La paz que puedo construir: enfoques y conceptos clave: Universidad de los Andes
  • Introduction to Communication Science: University of Amsterdam
  • Children's Human Rights - An Interdisciplinary Introduction: University of Geneva
  • Emerging Trends & Technologies in the Virtual K-12 Classroom: University of California, Irvine
  • Global Diplomacy: the United Nations in the World: University of London
  • Terrorism and Counterterrorism: Comparing Theory and Practice: Universiteit Leiden
  • Classical Sociological Theory : University of Amsterdam
  • Qualitative Research Methods: University of Amsterdam
  • An Introduction to American Law: University of Pennsylvania
  • A Law Student's Toolkit: Yale University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok