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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • G

      Google Cloud

      Google Meet - 日本語版

      Skills you'll gain: Google Workspace, Meeting Facilitation, Collaborative Software, Virtual Teams, Calendar Management, Business Software, Live Streaming, Events and Conferences, Discussion Facilitation, Data Sharing, Document Management, Scheduling

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      P

      Packt

      Security Architecture & Operations

      Skills you'll gain: Security Controls, Identity and Access Management, Incident Response, Vulnerability Management, Network Security, Cloud Security, Vulnerability Assessments, Threat Detection, Cybersecurity, Data Security, Infrastructure Security, Firewall, Encryption, Endpoint Security, Disaster Recovery

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      P

      Packt

      The Docker Masterclass for Beginners

      Skills you'll gain: Docker (Software), CI/CD, Development Environment, Continuous Integration, Containerization, Continuous Deployment, Application Deployment, DevOps, Linux, YAML, Virtualization, Command-Line Interface

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      P

      Packt

      Vector Databases Deep Dive

      Skills you'll gain: NoSQL, Database Systems, Databases, Database Management, Data Storage Technologies, Performance Tuning, Information Architecture, Data Management, Data Transformation, Scalability, Algorithms, Artificial Intelligence and Machine Learning (AI/ML)

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      U

      UBITS

      Negociación y gestión de métricas

      Skills you'll gain: Negotiation, Overcoming Objections, Customer Relationship Management, Sales Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Customer Relationship Building, Influencing, Sales Pipelines, Customer experience strategy (CX), Persuasive Communication, Environmental Social And Corporate Governance (ESG), Dashboard

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      L

      LearnKartS

      Email Etiquette

      Skills you'll gain: Business Correspondence, Business Writing, Business Communication, Writing, Professionalism, ChatGPT, Proofreading, Communication, Time Management, Cultural Sensitivity, Prioritization, Empathy

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      P

      Packt

      Learn Tableau and Ace the Tableau Desktop Specialist Exam

      Skills you'll gain: Tableau Software, Data Visualization Software, Interactive Data Visualization, Dashboard, Data Presentation, Scatter Plots, Data Integration, Exploratory Data Analysis, Data Analysis, Data Manipulation, Software Installation, Data Sharing, Data Import/Export

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      كيفية استعمال التطبيق ساندين بلو

      Skills you'll gain: User Accounts, Software As A Service, Data Analysis Software, Email Security, Data Management

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة

      Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free
      Free
      U

      Universidades Anáhuac

      Métodos de casos para decisiones estratégicas

      Skills you'll gain: Critical Thinking, Decision Making, Research, Problem Solving, Complex Problem Solving, Strategic Decision-Making, Communication, Analytical Skills, Analysis, Collaboration, Team Oriented

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera Project Network

      Pod Management with Kubernetes: Run containerized workloads

      Skills you'll gain: Docker (Software), Kubernetes, Containerization, DevOps, Cloud-Native Computing, Application Deployment, CI/CD, Scalability, YAML

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Performance Reviews: Streamline Feedback Processes

      Skills you'll gain: Performance Review, Generative AI Agents, Employee Performance Management, AI Personalization, Workforce Development, Employee Coaching, People Development, Human Resource Strategy, Constructive Feedback, Performance Analysis, Automation, Data-Driven Decision-Making, Continuous Improvement Process, Trend Analysis

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular brand management courses

    • Google Meet - 日本語版: Google Cloud
    • Security Architecture & Operations: Packt
    • The Docker Masterclass for Beginners: Packt
    • Vector Databases Deep Dive: Packt
    • Negociación y gestión de métricas: UBITS
    • Email Etiquette: LearnKartS
    • Learn Tableau and Ace the Tableau Desktop Specialist Exam: Packt
    • كيفية استعمال التطبيق ساندين بلو: Coursera Project Network
    • التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة: Coursera Project Network
    • Métodos de casos para decisiones estratégicas: Universidades Anáhuac

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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