• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of London

    Global Energy and Climate Policy

    Skills you'll gain: Environmental Policy, International Relations, Climate Change Mitigation, Energy and Utilities, Environment, Petroleum Industry, Oil and Gas, Governance, Climate Change Adaptation, Sustainable Development, Policy Analysis, Economics, Security Strategy, Electric Power Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    703 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Deep Teaching Solutions

    Speak Freely, Think Critically: The Free Speech Balance Act

    Skills you'll gain: Conflict Management, Interpersonal Communications, Cognitive flexibility, Emotional Intelligence, Cultural Diversity, Responsible AI, Media and Communications, Critical Thinking, Innovation, Social Studies, Psychology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universiteit Leiden

    EU policy and implementation: making Europe work!

    Skills you'll gain: Policy Analysis, Public Policies, Economics, Policy, and Social Studies, Policy Development, Environmental Policy, Program Evaluation, Governance, Immigration Law, Research Methodologies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

  • O

    O.P. Jindal Global University

    Power and Foreign Policy in International Relations

    Skills you'll gain: International Relations, Diplomacy, Political Sciences, Public Policies, World History, Policy Analysis, Case Studies, Governance, Security Strategy, Economic Development, Natural Resource Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    342 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Anti-Racism I

    Skills you'll gain: Diversity Awareness, Social Justice, Diversity Equity and Inclusion Initiatives, Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Discussion Facilitation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    293 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Lausanne

    Doping : Sports, Organizations and Sciences

    Skills you'll gain: Laboratory Testing, Analytical Testing, Biochemistry, Legal Proceedings, Pharmacology, Sports Medicine, Culture, Social Sciences, Sociology, Social Determinants Of Health, Law, Regulation, and Compliance, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    370 reviews

    Mixed · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    International Security Management

    Skills you'll gain: Security Management, Intelligence Collection and Analysis, International Relations, Public Safety and National Security, Safety and Security, Risk Management, Cybersecurity, Governance, Cultural Diversity, Economics, Policy, and Social Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Geneva

    International Water Law

    Skills you'll gain: Pollution Prevention, Water Resources, Water Resource Management, Environmental Regulations, Environmental Laws, Arbitration, Climate Change Adaptation, International Relations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    456 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of London

    Get Interactive: Practical Teaching with Technology

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaboration, Digital pedagogy, Discussion Facilitation, Graphical Tools, Test Tools

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The University of Sydney

    Problem-Solving Skills for University Success

    Skills you'll gain: Creative Problem-Solving, Problem Solving, Creative Thinking, Brainstorming, Analytical Skills, Critical Thinking, Complex Problem Solving, Case Studies, Research, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • R

    Rice University

    A Story of Economics: A Principles Tale

    Skills you'll gain: Economics, Supply And Demand, Business Economics, Market Dynamics, Economic Development, Game Theory, Financial Policy, Tax, Market Analysis, International Relations, Operating Cost, Cost Benefit Analysis, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Consumer Behaviour, Investments, Labor Relations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Digital Campaign Tracking and Optimization Fundamentals

    Skills you'll gain: Campaign Management, Keyword Research, Digital Marketing, Pay Per Click Advertising, Email Marketing, Digital Advertising, Performance Analysis, Performance Metric, Marketing Effectiveness, Web Analytics, Google Ads, Marketing Channel, Social Media Management, Key Performance Indicators (KPIs), Social Media, Social Media Strategy, Content Creation, Content Management, Content Strategy, Data Analysis

    Beginner · Course · 1 - 3 Months

1…737475…502

In summary, here are 10 of our most popular social media marketing courses

  • Global Energy and Climate Policy: University of London
  • Speak Freely, Think Critically: The Free Speech Balance Act: Deep Teaching Solutions
  • EU policy and implementation: making Europe work! : Universiteit Leiden
  • Power and Foreign Policy in International Relations: O.P. Jindal Global University
  • Anti-Racism I: University of Colorado Boulder
  • Doping : Sports, Organizations and Sciences: University of Lausanne
  • International Security Management: Erasmus University Rotterdam
  • International Water Law: University of Geneva
  • Get Interactive: Practical Teaching with Technology: University of London
  • Problem-Solving Skills for University Success: The University of Sydney

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok