• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Job Ready
    Job Ready
    U

    University of Illinois at Urbana-Champaign

    Master of Science in Management | iMSM

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand

    Earn a degree

    Degree · 1 - 4 Years

  • E

    EDUCBA

    Apply PROC SQL Fundamentals for Data Analysis in SAS

    Skills you'll gain: SQL, Metadata Management, SAS (Software), Data Management, Relational Databases, Data Manipulation, Data Transformation, Query Languages, Data Governance, Data Integration, Automation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Bulk Edit Data

    Skills you'll gain: Workflow Management, Data Entry, Organizational Skills, Process Management, Operational Efficiency, AI Product Strategy, Project Management Software, Data Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design Taxonomy & Audit

    Skills you'll gain: Information Architecture, Technical Documentation, Document Management, Software Documentation, User Centered Design, Document Control, Auditing, Scalability, Content Strategy, Collaborative Software, Content Development and Management, Content Management, Governance, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    The Scrum Repair Guide - Get Agile Teams Back on Track

    Skills you'll gain: Sprint Retrospectives, Backlogs, Scrum (Software Development), Sprint Planning, Team Building, Goal Setting, Team Performance Management, Agile Project Management, Agile Methodology, Prioritization, Process Improvement, Cross-Functional Collaboration, Accountability, Stakeholder Engagement, Product Management, Decision Making

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Structure Confluence Spaces

    Skills you'll gain: Information Architecture, Cross-Functional Collaboration, Auditing, Employee Onboarding, Content Management Systems, Project Documentation, Document Management, Technical Documentation, Organizational Skills, Document Control, Content Management, Governance, Technical Writing, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Personalize Notifications

    Skills you'll gain: End User Training and Support, User Accounts, Control Panels, Intranet, Workflow Management, Verification And Validation, Configuration Management, System Configuration, Communication Systems, Cross Platform Development, Digital Communications

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Strategic Management and Business Policy Ecosystems

    Skills you'll gain: Organizational Strategy, Business Strategy, Stakeholder Management, Business Management, Strategic Decision-Making, Strategic Planning, Business Consulting, Corporate Strategy, Systems Thinking, Entrepreneurship, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • E

    Emory University

    Mastering Business Essentials: Marketing

    Skills you'll gain: Marketing, Marketing Communications, Target Market

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Accounting Principles, Compliance, and Audit Readiness

    Skills you'll gain: Generally Accepted Accounting Principles (GAAP), Bookkeeping, Variance Analysis, Accounting Records, Budget Management, Accounting, Standard Accounting Practices, Audit Planning, Compliance Auditing, Auditing, Accounting Systems, Document Management, Financial Auditing, Ledgers (Accounting), Record Keeping, Reconciliation, Compliance Reporting, Verification And Validation, File Management, Compliance Training

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Stream & Optimize Real-Time Data Flows

    Skills you'll gain: Apache Kafka, Multi-Tenant Cloud Environments, Data Pipelines, Real Time Data, Operational Data Store, Payment Card Industry (PCI) Data Security Standards, Data Governance, Scalability, Performance Tuning, Capacity Management, Compliance Management, Data Architecture, Application Performance Management, Governance, Apache, Cloud Storage, System Monitoring, Computer Architecture

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Deploy, Evaluate and Create AI Systems

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Application Deployment, Cloud Deployment, Continuous Deployment, Containerization, Docker (Software), DevOps, Release Management, Version Control, Dependency Analysis, Performance Tuning, CI/CD, Performance Testing, Package and Software Management, Performance Analysis, Performance Metric, Application Performance Management, Application Development, Cost Benefit Analysis

    Intermediate · Course · 1 - 4 Weeks

1…858687…834

In summary, here are 10 of our most popular brand management courses

  • Master of Science in Management | iMSM: University of Illinois at Urbana-Champaign
  • Apply PROC SQL Fundamentals for Data Analysis in SAS: EDUCBA
  • Bulk Edit Data: Coursera
  • Design Taxonomy & Audit: Coursera
  • The Scrum Repair Guide - Get Agile Teams Back on Track: Packt
  • Structure Confluence Spaces: Coursera
  • Personalize Notifications : Coursera
  • Analyze Strategic Management and Business Policy Ecosystems: EDUCBA
  • Mastering Business Essentials: Marketing: Emory University
  • Accounting Principles, Compliance, and Audit Readiness: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok