Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics
Intermediate · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Integration, Analysis, Case Studies, Business Analytics, Analytical Skills, Forecasting, Databases, Applied Machine Learning, Relational Databases, Innovation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Marketing, Google Ads, Content Creation, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, AWS CloudFormation, Root Cause Analysis, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Amazon DynamoDB, Software Architecture, Linux Commands, Linux, Amazon S3, Cloud Computing, Web Applications, Information Technology, Customer Service, Software Development
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Adobe Express, Content Creation, Social Media Content, Cross-Channel Marketing, Content Marketing, Web Content, Multimedia, Social Media, Marketing Analytics, Data Ethics, Data-Driven Decision-Making, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Storytelling, Infographics, Graphic and Visual Design, Video Production, Design Elements And Principles
Beginner · Specialization · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Enterprise Architecture, AI Enablement, Metadata Management, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Keras (Neural Network Library), Tensorflow, Large Language Modeling, Deep Learning, PyTorch (Machine Learning Library), Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Hugging Face, Transfer Learning, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cross-Channel Marketing, Return On Investment, Marketing Budgets, Campaign Management, Marketing Channel, Data Presentation, Google Ads, Advertising Campaigns, Marketing Effectiveness, Performance marketing, Performance Analysis, Data-Driven Decision-Making, Budget Management, Lead Generation
Beginner · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Generative AI, AI Product Strategy, Brand Strategy, Content Creation, Business Communication, Storytelling, Media Production, Brand Awareness, Social Media Content, Digital Design, Business Ethics, Marketing Communications, Creative Thinking, Influencing, Business Transformation, Entrepreneurship, Creative Problem-Solving, Media and Communications, Customer Engagement, Digital Marketing
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Stakeholder Engagement, Business Intelligence, Data-Driven Decision-Making, Dashboard, Business Analytics, Real Time Data, Data Integration, Data Modeling, Data Storytelling, Data Analysis, Key Performance Indicators (KPIs), Business Process, Project Planning
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Order Processing, Order Management, Inventory Management System, Inventory Control, Customer Relationship Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Editing, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours