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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Introduction to Data, Signal, and Image Analysis with MATLAB

      Skills you'll gain: Machine Learning Methods, Image Analysis, Applied Machine Learning, Matlab, Data Analysis, Classification And Regression Tree (CART), Data Processing, Computer Vision, Regression Analysis, Digital Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      226 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Gen AI Foundational Models for NLP & Language Understanding

      Skills you'll gain: PyTorch (Machine Learning Library), Generative AI, Large Language Modeling, Natural Language Processing, Text Mining, Deep Learning, Artificial Neural Networks, Data Ethics, Feature Engineering, Machine Learning Methods, Statistical Methods

      4.4
      Rating, 4.4 out of 5 stars
      ·
      137 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      NLP: Twitter Sentiment Analysis

      Skills you'll gain: Text Mining, Natural Language Processing, Exploratory Data Analysis, Applied Machine Learning, Data Import/Export, Unstructured Data, Scikit Learn (Machine Learning Library), Pandas (Python Package), Data Cleansing, Classification And Regression Tree (CART), Matplotlib, Predictive Modeling, Machine Learning, Data Manipulation, Probability & Statistics, Python Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      369 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Python 101: Develop Your First Python Program

      Skills you'll gain: Python Programming, Game Design, Data Analysis, User Interface (UI), Mathematical Software, Programming Principles, Data Manipulation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      267 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Product Management: Initial Product Strategy and Plan

      Skills you'll gain: Product Management, Product Strategy, Financial Analysis, Product Roadmaps, New Product Development, Product Development, Market Analysis, Business Planning, Product Requirements, Competitive Analysis, Team Building, Market Research, Value Propositions, Project Documentation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      148 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: 3 Steps to High-Performance

      Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Overcoming Objections, Sales Process, Sales Presentation, Cold Calling, Sales, Closing (Sales), Consultative Selling, Sales Strategy, B2B Sales, Verbal Communication Skills, Lead Generation, Solution Selling, Communication, Outbound Calls, Consumer Behaviour, Sales Training, Negotiation, Product Demonstration

      4.7
      Rating, 4.7 out of 5 stars
      ·
      74 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Sentiment Analysis with Deep Learning using BERT

      Skills you'll gain: PyTorch (Machine Learning Library), Data Cleansing, Text Mining, Natural Language Processing, Data Processing, Deep Learning, Performance Tuning, Machine Learning

      4.4
      Rating, 4.4 out of 5 stars
      ·
      397 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      I

      IE Business School

      Foundations of Strategy

      Skills you'll gain: Strategic Thinking, Competitive Analysis, Business Strategy, Market Dynamics, Strategic Planning, Organizational Strategy, Market Analysis, Business Economics, Economics, Resource Management, Business Process

      4.8
      Rating, 4.8 out of 5 stars
      ·
      197 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      ADP Entry-Level Compensation and Benefits Analyst

      Skills you'll gain: Compensation Management, Compensation Strategy, Job Evaluation, Benefits Administration, Compensation Analysis, Compensation and Benefits, Data Visualization, Benefits Enrollment Processes, Data Collection, Job Analysis, Business Analytics, Payroll, Human Resource Strategy, Data Integrity, Project Management, Professional Development, Human Resource Policies, Microsoft Excel, Data Analysis, Program Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      69 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Demand management: Breaking down today’s commercial silos

      Skills you'll gain: Revenue Management, Forecasting, Hospitality Management, Asset Management, Hotel Operations, Demand Generation, Online Advertising, Strategic Marketing, E-Commerce, Sales Process, Business Process Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      364 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Experimental Design Basics

      Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Statistical Analysis, Statistical Methods, Scientific Methods, Statistical Visualization, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing, Quantitative Research, Exploratory Data Analysis, Probability & Statistics, Variance Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      301 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Copenhagen

      Data Literacy – What is it and why does it matter?

      Skills you'll gain: Data Ethics, Data Literacy, Data Analysis, Law, Regulation, and Compliance, Data Governance, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Information Privacy, Social Sciences, Journalism, Education and Training, Environmental Monitoring, Algorithms

      4.7
      Rating, 4.7 out of 5 stars
      ·
      185 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing analytics courses

    • Introduction to Data, Signal, and Image Analysis with MATLAB: Vanderbilt University
    • Gen AI Foundational Models for NLP & Language Understanding: IBM
    • NLP: Twitter Sentiment Analysis: Coursera Project Network
    • Python 101: Develop Your First Python Program: Coursera Project Network
    • Product Management: Initial Product Strategy and Plan: SkillUp EdTech
    • Professional Selling: 3 Steps to High-Performance: Kennesaw State University
    • Sentiment Analysis with Deep Learning using BERT: Coursera Project Network
    • Foundations of Strategy: IE Business School
    • ADP Entry-Level Compensation and Benefits Analyst: Automatic Data Processing, Inc. (ADP)
    • Demand management: Breaking down today’s commercial silos: ESSEC Business School

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