• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Strategic Technology Management

      Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Design Thinking, Product Lifecycle Management, New Product Development, Product Development, Customer Insights, Organizational Strategy, Service Design, Technology Roadmaps, Business Strategy, Strategic Thinking, Customer experience strategy (CX), Cross-Functional Team Leadership, Product Management, Team Leadership, Organizational Effectiveness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      112 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The State University of New York

      Global Health Diplomacy

      Skills you'll gain: Diplomacy, International Relations, Health Policy, Governance, Public Health, International Finance, Policty Analysis, Research, and Development, Health Care, Public Safety and National Security, Philanthropy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      125 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Voice of the Customer (VoC): Enhancing Experiences

      Skills you'll gain: Customer Engagement, Customer Insights, Customer Analysis, Market Research, Surveys, Customer experience strategy (CX), Customer Service, Data Collection, Active Listening, Continuous Improvement Process, Data-Driven Decision-Making, Focus Group, Team Oriented, Social Media

      4.8
      Rating, 4.8 out of 5 stars
      ·
      128 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of California, Santa Cruz

      The History of Medicine: Philosophy, Science, and Psychology

      Skills you'll gain: Healthcare Ethics, Pharmacology, General Medicine, Medical Science and Research, Mental and Behavioral Health Specialties, Medical History Documentation, Ancient History, World History, Cultural Responsiveness, Public Health

      4.7
      Rating, 4.7 out of 5 stars
      ·
      79 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Social Marketing Capstone Project

      Skills you'll gain: Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing, Marketing Strategies, Budgeting, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Campaign Management, Business Planning, Market Analysis, Customer Engagement, Planning

      4.9
      Rating, 4.9 out of 5 stars
      ·
      365 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      P

      Princeton University

      Effective Altruism

      Skills you'll gain: Philanthropy, Ethical Standards And Conduct, Business Ethics, Decision Making, Social Justice, Behavioral Economics, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      758 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Sungkyunkwan University

      Korean Philosophy Essentials

      Skills you'll gain: Ancient History, Culture, Intercultural Competence, Cultural Diversity, Liberal Arts, Language Interpretation, Translation, and Studies, World History, Social Studies, Anthropology, Research, Systems Thinking, Graphical Tools

      4.8
      Rating, 4.8 out of 5 stars
      ·
      225 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Biases and Portfolio Selection

      Skills you'll gain: Behavioral Economics, Portfolio Management, Investments, Financial Market, Asset Management, Consumer Behaviour, Market Dynamics, Market Trend, Capital Markets, Decision Making, Finance, Market Analysis, Performance Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      278 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of London

      Applied Public History: Places, People, Stories

      Skills you'll gain: Public History, Storytelling, Program Evaluation, Media and Communications, Research, Community Outreach, Social Studies, World History, Cultural Diversity, Research Methodologies, Creativity, Interviewing Skills

      4.8
      Rating, 4.8 out of 5 stars
      ·
      108 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI Language Modeling with Transformers

      Skills you'll gain: Generative AI, Large Language Modeling, PyTorch (Machine Learning Library), Natural Language Processing, Artificial Neural Networks, Text Mining, Deep Learning, Applied Machine Learning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      102 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      New York University

      Reinforcement Learning in Finance

      Skills you'll gain: Reinforcement Learning, Financial Trading, Financial Market, Derivatives, Markov Model, Financial Modeling, Securities Trading, Portfolio Management, Risk Management, Market Dynamics, Machine Learning, Estimation

      3.6
      Rating, 3.6 out of 5 stars
      ·
      134 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      Technion - Israel Institute of Technology

      Traditional herbal medicine in supportive cancer care: From alternative to integrative

      Skills you'll gain: Oncology, Patient Education And Counseling, Pharmacology, Drug Interaction, Patient Treatment, Treatment Planning, Medical History Documentation, Healthcare Ethics, Care Coordination, Clinical Research, Cultural Sensitivity, Cultural Diversity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      91 reviews

      Beginner · Course · 3 - 6 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…114115116…319

    In summary, here are 10 of our most popular market research courses

    • Strategic Technology Management: University of Illinois Urbana-Champaign
    • Global Health Diplomacy: The State University of New York
    • Voice of the Customer (VoC): Enhancing Experiences : Coursera Instructor Network
    • The History of Medicine: Philosophy, Science, and Psychology: University of California, Santa Cruz
    • Social Marketing Capstone Project: Northwestern University
    • Effective Altruism: Princeton University
    • Korean Philosophy Essentials: Sungkyunkwan University
    • Biases and Portfolio Selection: Rice University
    • Applied Public History: Places, People, Stories: University of London
    • Generative AI Language Modeling with Transformers: IBM

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok