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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Engineer

      Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Kubernetes, Google Cloud Platform, Prompt Engineering, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Computing Architecture, Cloud Management, Cloud Services, Load Balancing, Cloud Engineering, Application Deployment, Infrastructure as Code (IaC), Virtual Machines, Data Storage Technologies, Cloud Computing, Network Infrastructure, Docker (Software)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Architecting with Google Compute Engine

      Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Google Cloud Platform, Prompt Engineering, Kubernetes, Application Deployment, Cloud Storage, Infrastructure As A Service (IaaS), Containerization, Cloud Computing, CI/CD, Cloud Computing Architecture, Cloud Security, Cloud Services, Load Balancing, Service Level Agreement, Infrastructure as Code (IaC), Virtual Machines, Microservices, Service Level

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Data Science: Foundations using R

      Skills you'll gain: Rmarkdown, Exploratory Data Analysis, Version Control, Statistical Analysis, R Programming, Data Manipulation, Data Cleansing, Data Science, Data Wrangling, Data Visualization, Plot (Graphics), Statistical Programming, Ggplot2, Big Data, Git (Version Control System), Data Integration, Knitr, Data Analysis, Data Sharing, Statistical Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      48K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Architect

      Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Kubernetes, Google Cloud Platform, Prompt Engineering, Application Deployment, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Computing, CI/CD, Cloud Computing Architecture, Cloud Security, Cloud Management, Cloud Services, Load Balancing, Service Level Agreement, Infrastructure as Code (IaC), Virtual Machines, Process Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • U

      University of Alberta

      Indigenous Canada

      Skills you'll gain: Art History, Social Studies, Storytelling, Cultural Diversity, Culture, Social Justice, Intercultural Competence, Socioeconomics, World History, Political Sciences, Social Sciences, Community Development, Land Management, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      23K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      S

      S.P. Jain Institute of Management and Research

      Marketing Management

      Skills you'll gain: Product Strategy, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Marketing Planning, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Supply Chain

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud DevOps Engineer

      Skills you'll gain: Site Reliability Engineering, Kubernetes, Application Performance Management, Google Cloud Platform, Cloud Infrastructure, System Monitoring, Prompt Engineering, Application Deployment, Identity and Access Management, DevOps, CI/CD, Containerization, Cloud Storage, Cloud Security, Cloud Services, Cloud Management, Service Level Agreement, Safety Culture, Event Monitoring, Culture Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      54K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python Data Structures

      Skills you'll gain: Data Structures, Python Programming, Programming Principles, Data Import/Export, Data Manipulation, Development Environment, File Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      97K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Strategic Sales Management

      Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Enablement, Sales Training, Business Planning, Conflict Management, Marketing, Marketing Planning, Market Intelligence, Strategic Marketing, B2B Sales, Competitive Intelligence, Marketing Effectiveness, Customer Relationship Building, Business Strategy, Business, Customer Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      495 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Prepare Data for Exploration

      Skills you'll gain: Data Ethics, Data Analysis, Data Literacy, Data Security, Google Sheets, Data Cleansing, Databases, Data Access, Data Quality, Data Management, Data Collection, Relational Databases, SQL, Metadata Management, Unstructured Data

      4.8
      Rating, 4.8 out of 5 stars
      ·
      22K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      BI Foundations with SQL, ETL and Data Warehousing

      Skills you'll gain: Data Warehousing, SQL, Extract, Transform, Load, Apache Airflow, Linux Commands, IBM Cognos Analytics, Data Pipelines, Apache Kafka, Bash (Scripting Language), Shell Script, Dashboard, File Management, Star Schema, Unix Shell, IBM DB2, Business Intelligence, Interactive Data Visualization, Databases, Stored Procedure, Relational Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      24K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Crash Course on Python

      Skills you'll gain: Programming Principles, Python Programming, Computer Programming, Computational Thinking, Algorithms, Problem Management, Data Structures, Integrated Development Environments, Debugging, Development Environment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      39K reviews

      Beginner · Course · 1 - 3 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…121314…693

    In summary, here are 10 of our most popular brand management courses

    • Preparing for Google Cloud Certification: Cloud Engineer: Google Cloud
    • Architecting with Google Compute Engine: Google Cloud
    • Data Science: Foundations using R: Johns Hopkins University
    • Preparing for Google Cloud Certification: Cloud Architect: Google Cloud
    • Indigenous Canada: University of Alberta
    • Marketing Management: S.P. Jain Institute of Management and Research
    • Preparing for Google Cloud Certification: Cloud DevOps Engineer: Google Cloud
    • Python Data Structures: University of Michigan
    • Strategic Sales Management: Fundação Instituto de Administração
    • Prepare Data for Exploration: Google

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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