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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Exploratory Data Analysis for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Statistical Methods, Data Preprocessing, Statistical Inference, Statistical Hypothesis Testing, Data Access, Anomaly Detection, Statistical Analysis, Data Analysis, Data Cleansing, Data Manipulation, Machine Learning, Probability & Statistics, Jupyter, Data Import/Export, Pandas (Python Package), Data Transformation, Data Quality

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
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    L

    Logical Operations

    Prompt Engineering for AI Image Generation

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Using Basic Formulas and Functions in Microsoft Excel

    Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Microsoft 365, Data Analysis, Business Mathematics

    4.6
    Rating, 4.6 out of 5 stars
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    2.5K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    T

    Tableau Learning Partner

    Tableau Business Intelligence Analyst

    Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Requirements Elicitation, Data Presentation, Data Governance, Data Ethics, Tableau Software, Business Analysis, Data Literacy, Data Visualization, Data Preprocessing, Data Visualization Software, Data Warehousing, Business Metrics, Dashboard, Extract, Transform, Load, Data Analysis, Spatial Data Analysis, Interactive Data Visualization, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Futuro de los datos y la tecnología - Echar un vistazo

    Skills you'll gain: Large Language Modeling, Image Analysis, Real Time Data, Computer Vision, Advanced Analytics, AI Enablement, Reinforcement Learning, Data Analysis, Data-Driven Decision-Making, Artificial Intelligence, Analysis, Machine Learning, Automation, Data Presentation, Natural Language Processing, Supervised Learning, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    C

    Cisco Learning and Certifications

    Cisco Cloud Collaboration Solution

    Skills you'll gain: Telecommunications, User Provisioning, Collaborative Software, Cloud Solutions, Virtual Teams, Enterprise Application Management, Cloud Management, Registration, Inbound Calls, Network Troubleshooting, Azure Active Directory, Systems Integration, Outbound Calls, AI Enablement

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    L

    Logical Operations

    Microsoft Office Excel 2021-2024: Part 2

    Skills you'll gain: Data Presentation, Microsoft Excel, Data Visualization Software, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Business Analytics, Data Analysis, Data Entry, Microsoft Office, Data Compilation, Microsoft 365, Data Manipulation, Productivity Software, Data Management, Document Management, User Interface (UI)

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Classification and Vector Spaces

    Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Dimensionality Reduction, Machine Learning Methods, Text Mining, Statistical Machine Learning, Classification Algorithms, Feature Engineering, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
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    4.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    C

    Coursera

    Learn to Choose the Right ML Model

    Skills you'll gain: MLOps (Machine Learning Operations), Applied Machine Learning, Model Evaluation, Scikit Learn (Machine Learning Library), Machine Learning, Predictive Modeling, Scenario Testing, Machine Learning Algorithms, Responsible AI, Regression Analysis, Classification And Regression Tree (CART), Case Studies, Continuous Monitoring, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Professional HRM Mastery

    Skills you'll gain: Succession Planning, Performance Appraisal, Negotiation, Human Resource Strategy, Culture Transformation, Applicant Tracking Systems, Performance Review, Talent Management, Strategic Leadership, Employee Engagement, Business Transformation, Organizational Development, Conflict Management, Employee Retention, Compensation Management, Responsible AI, Workforce Planning, Performance Management, Generative AI, Employee Onboarding

    4.5
    Rating, 4.5 out of 5 stars
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    977 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    C

    Coursera

    Agentic AI Content for Practitioners (Teams: Sales)

    Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Exploratory Data Analysis for Machine Learning: IBM
  • Prompt Engineering for AI Image Generation: Logical Operations
  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Using Basic Formulas and Functions in Microsoft Excel: Coursera
  • Tableau Business Intelligence Analyst: Tableau Learning Partner
  • Futuro de los datos y la tecnología - Echar un vistazo : Real Madrid Graduate School Universidad Europea
  • Cisco Cloud Collaboration Solution: Cisco Learning and Certifications
  • Microsoft Office Excel 2021-2024: Part 2: Logical Operations
  • Natural Language Processing with Classification and Vector Spaces: DeepLearning.AI
  • Learn to Choose the Right ML Model: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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