Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Strategic Communication, Marketing Communications, Brand Strategy, Storytelling, Social Media, Communication Strategies, Branding, Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Animations, Canva (Software), Instagram, Social Media, Facebook, Social Media Content, Content Creation, Social Media Management, Social Media Marketing, Marketing Materials, Design, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Universitat Autònoma de Barcelona
Skills you'll gain: International Relations, Diplomacy, Political Sciences, World History, Public Safety and National Security, Security Strategy, Economics, Policy Analysis, Cultural Diversity
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Social Media, Graphic Design, Design Elements And Principles, Business
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Systems Thinking, Complex Problem Solving, Policy Analysis, Public Policies, Health Policy, Climate Change Programs, Program Evaluation, Political Sciences, Sustainable Development, Economic Development, Social Sciences, Economics, Ethical Standards And Conduct, Computational Thinking, Data Storytelling, Innovation, Decision Making
Build toward a degree
Beginner · Course · 1 - 3 Months

Politecnico di Milano
Skills you'll gain: Developing Training Materials, Educational Materials, Classroom Management, Course Development, Teaching, Instructional Design, Instructional Strategies, Innovation, Pedagogy, Student Engagement, Resource Utilization, Network Planning And Design
Beginner · Course · 1 - 4 Weeks

Columbia University
Skills you'll gain: Empathy, Interpersonal Communications, Goal Setting, Smart Goals, Relationship Building, Active Listening, Mindfulness, Stress First Aid, Crisis Intervention, Mentorship, Community Development, Resourcefulness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Personalized Service, Target Audience, Customer Communications Management, Social Media, Social Media Marketing, Business Requirements, Drive Engagement, Customer Service, Brand Marketing
Beginner · Guided Project · Less Than 2 Hours

Politecnico di Milano
Skills you'll gain: Blended Learning, Digital pedagogy, Education Software and Technology, Interactive Learning, Instructional Design, Innovation, Solution Design, Learning Strategies
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Data Collection, Statistical Analysis, Data Analysis Software, Interviewing Skills, Surveys, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months

Erasmus University Rotterdam
Skills you'll gain: Empathy, Collaboration, Organizational Leadership, Initiative and Leadership, Sustainable Systems, Governance, Corporate Sustainability
Intermediate · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Trustworthiness, Communication, Emotional Intelligence, Cooperation, Persistence
Beginner · Course · 1 - 3 Months