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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Epidemiology in Public Health Practice

    Skills you'll gain: Epidemiology, Public Health, Data Presentation, Public Health and Disease Prevention, Trend Analysis, Geographic Information Systems, Health Policy, Data Visualization Software, Chronic Diseases, GIS Software, Health Systems, Infectious Diseases, Biostatistics, Risk Analysis, Investigation, Health Care, Health Disparities, Community Health, Data Analysis, Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • R

    Rice University

    Introduction to Scripting in Python

    Skills you'll gain: Data Visualization Software, File I/O, Data Visualization, Plot (Graphics), Package and Software Management, Python Programming, Data Cleansing, Programming Principles, Data Manipulation, Development Environment, Data Structures, Scripting, Data Storage, Data Import/Export, Data Processing, Data Analysis, Program Development, Data Integration, Scripting Languages, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Plan Email Projects Fast

    Skills you'll gain: Process Improvement, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    AI Python for Beginners

    Skills you'll gain: Large Language Modeling, Prompt Engineering, Artificial Intelligence, Jupyter, Python Programming, Data Analysis, AI Enablement, Application Development, Scripting, Programming Principles, Automation, Application Programming Interface (API), Debugging, Data Structures

    4.8
    Rating, 4.8 out of 5 stars
    ·
    238 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Automate Financial Insights with AI Tools & Dashboards

    Skills you'll gain: Dashboard, Real Time Data, Power BI, Extract, Transform, Load, Tableau Software, Financial Data, Financial Forecasting, Data Pipelines, Business Intelligence, Cloud Deployment, Large Language Modeling, Governance, Automation, Cloud Computing, Workflow Management, Application Programming Interface (API), Applied Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Pittsburgh

    Big Data Processing with Hadoop and Spark

    Skills you'll gain: Apache Hadoop, Apache Spark, PySpark, Data Pipelines, Distributed Computing, Big Data, Apache Hive, Data Processing, Data Storage Technologies, Data Storage, Scikit Learn (Machine Learning Library), Predictive Modeling, Scalability, Data Management, Data Science, Data Transformation, Information Technology, Data Analysis, Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Geneva

    Meeting Investors' Goals

    Skills you'll gain: Portfolio Management, Investments, Business Ethics, Wealth Management, Behavioral Economics, Financial Market, Consumer Behaviour, Decision Making, Asset Management, Marketing Psychology, Market Dynamics, Finance, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    Meta

    Principles of UX/UI Design

    Skills you'll gain: User Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience Design, User Interface (UI), User Experience, Design Research, Usability, User Centered Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Wireframing, Web Design, UI Components, Prototyping, Front-End Web Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • K

    Keller Williams

    The Principles of Real Estate

    Skills you'll gain: Lead Generation, Real Estate, Real Estate Sales, Property and Real Estate, Customer Relationship Building, Database Management, Sales Process, Client Services, Sales Prospecting, Prioritization, Goal Setting, Market Data, Market Analysis, Calendar Management, Market Trend, Compensation Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Healthcare Management and Finance

    Skills you'll gain: Health Care Administration, Community Health, Financial Statements, Mergers & Acquisitions, Financial Accounting, Public Health, Financial Statement Analysis, Human Resources Management and Planning, Strategic Decision-Making, Financial Analysis, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Return On Investment, Balance Sheet, Business Valuation, Accounting, Strategic Planning, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Beginner · Specialization · 1 - 3 Months

  • R

    Rice University

    Basic Data Descriptors, Statistical Distributions, and Application to Business Decisions

    Skills you'll gain: Statistics, Descriptive Statistics, Probability & Statistics, Probability Distribution, Business Analytics, Microsoft Excel, Data Analysis, Statistical Analysis, Box Plots, Sampling (Statistics), Correlation Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    Microsoft

    Unlock Powerful Automation and Analysis with Power Platform

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Data Visualization, Data Integration, Interactive Data Visualization, Microsoft 365, Business Intelligence, Business Process Automation, Application Development, Data Analysis, Performance Analysis, Generative AI Agents, Application Design, Automation, Data Security, Business Process, Microsoft Teams

    4.2
    Rating, 4.2 out of 5 stars
    ·
    324 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Epidemiology in Public Health Practice: Johns Hopkins University
  • Introduction to Scripting in Python: Rice University
  • Plan Email Projects Fast: Coursera
  • AI Python for Beginners: DeepLearning.AI
  • Automate Financial Insights with AI Tools & Dashboards: Board Infinity
  • Big Data Processing with Hadoop and Spark: University of Pittsburgh
  • Meeting Investors' Goals: University of Geneva
  • Principles of UX/UI Design: Meta
  • The Principles of Real Estate: Keller Williams
  • Healthcare Management and Finance: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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