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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Warehouse Fundamentals

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Star Schema, IBM DB2, Data Modeling, Snowflake Schema, PostgreSQL, Database Design, Data Architecture, Data Mart, Database Systems, Data Lakes, Data Validation, Data Integration, SQL, Data Cleansing, Query Languages, Data Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    250 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Data Visualization, Text Mining, Social Network Analysis, Statistical Analysis, Data Visualization Software, Case Studies, Application Programming Interface (API), Unstructured Data, Data Analysis, R Programming, Statistical Methods, Correlation Analysis, Regression Analysis, Data Collection, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    298 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Embedded Interface Design

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Usability Testing, Internet Of Things, Design Research, API Design, Amazon Web Services, Embedded Software, Cloud Computing Architecture, Human Computer Interaction, Embedded Systems, Application Programming Interface (API), Prototyping, Network Protocols, User Interface (UI) Design, Software Development

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    145 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Corporate Entrepreneurship: Innovating within Corporations

    Skills you'll gain: Proposal Development, Business Modeling, Innovation, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Business Valuation, Financial Modeling, Market Opportunities, New Business Development, Internal Auditing, Corporate Finance, Financial Statements, Business Strategy, Corporate Strategy, Business Planning, Corporate Accounting, Project Finance, Business Metrics, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    298 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    Making Sense of the News: News Literacy Lessons for Digital Citizens

    Skills you'll gain: Journalism, digital literacy, Media and Communications, Research, Investigation, Social Impact, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Pillar #3: Drug Effectiveness - Real-World Evidence

    Skills you'll gain: Clinical Research, Clinical Trials, Pharmacology, Data Collection, Epidemiology, Scientific Methods, Statistical Methods, Analytical Skills, Regression Analysis, Real Time Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    ANOVA and Experimental Design

    Skills you'll gain: Statistical Hypothesis Testing, Research Design, Statistical Analysis, Data Ethics, Statistical Modeling, Data Science, Data Analysis, Quantitative Research, Regression Analysis, Probability & Statistics, Linear Algebra, Calculus

    Build toward a degree

    4
    Rating, 4 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Genentech

    Data Science with Real World Data in Pharma

    Skills you'll gain: Drug Development, Clinical Research, Clinical Trials, Statistical Analysis, Predictive Modeling, R Programming, Data Analysis, Statistical Methods, Health Policy, Data Science, Epidemiology, Healthcare Industry Knowledge, Data Quality, Electronic Medical Record

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues

    Skills you'll gain: Sales Territory Management, Sales Management, Sales, Marketing Budgets, Business Ethics, Sales Strategy, Legal Risk, Forecasting, Budgeting, Performance Analysis, Pareto Chart, Market Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Machine Learning in Healthcare: Fundamentals & Applications

    Skills you'll gain: Data Mining, Health Informatics, Big Data, Applied Machine Learning, Predictive Modeling, Machine Learning, Artificial Intelligence, Random Forest Algorithm, Responsible AI, Deep Learning, Model Evaluation, Unsupervised Learning, Healthcare Industry Knowledge, Algorithms, Data Cleansing, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    COVID19 Data Analysis Using Python

    Skills you'll gain: Data Preprocessing, Correlation Analysis, Seaborn, Data Cleansing, Data Visualization, Statistical Analysis, Data Manipulation, Data Analysis, Exploratory Data Analysis, Pandas (Python Package), Data Integration, Statistics, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Perplexity AI: A Comprehensive Guide to Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Data Warehouse Fundamentals: IBM
  • Social Media Data Analytics: University of Washington
  • Embedded Interface Design: University of Colorado Boulder
  • Corporate Entrepreneurship: Innovating within Corporations: University of Maryland, College Park
  • Making Sense of the News: News Literacy Lessons for Digital Citizens: The University of Hong Kong
  • Pillar #3: Drug Effectiveness - Real-World Evidence: Johns Hopkins University
  • ANOVA and Experimental Design: University of Colorado Boulder
  • Data Science with Real World Data in Pharma: Genentech
  • Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues: West Virginia University
  • Machine Learning in Healthcare: Fundamentals & Applications: Northeastern University

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