• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Driven Decision Making

      Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Statistical Software, Statistical Methods, Probability & Statistics, Data Analysis, Data Visualization, R Programming, Statistical Inference, Variance Analysis, Sampling (Statistics)

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      27 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Relações Internacionais

      Skills you'll gain: International Relations, Tax Laws, Export Control, Global Marketing, Economics, Tax Compliance, Intellectual Property, Cultural Diversity, Market Research, Business Strategy, Target Market

      4.8
      Rating, 4.8 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      IoT Systems and Industrial Applications with Design Thinking

      Skills you'll gain: User Research, Internet Of Things, Usability Testing, Prototyping, Design Thinking, Ideation, Automation, Solution Design, User Experience Design, Human Centered Design, Data Management, Systems Architecture, Control Systems, Embedded Software, Innovation, Real Time Data, Hardware Architecture, Network Protocols, Systems Integration, Emerging Technologies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      41 reviews

      Beginner · Specialization · 1 - 3 Months

    • J

      Johns Hopkins University

      Introduction to Using Generative AI in Public Health

      Skills you'll gain: Prompt Engineering, Large Language Modeling, ChatGPT, Generative AI, Healthcare Ethics, Public Health, Data Ethics, Public Health and Disease Prevention, Health Policy, Medical Science and Research, Artificial Intelligence, Microsoft Copilot, Health Equity, Emerging Technologies

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      运营管理概论(中文版)

      Skills you'll gain: Operations Management, Process Analysis, Operational Efficiency, Business Operations, Production Management, Business Process, Operational Analysis, Process Improvement, Performance Measurement, Quality Management, Workforce Management, Inventory Management System, Quality Assurance, Capacity Management, Resource Utilization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Ethics, Culture, and Global Perspectives

      Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Environmental Social And Corporate Governance (ESG), Consumer Behaviour

      4.7
      Rating, 4.7 out of 5 stars
      ·
      205 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      El plan de marketing

      Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Business Planning, Marketing, Marketing Management, Customer Retention, Brand Strategy, Product Strategy, Customer Acquisition Management, Market Analysis, Customer Analysis, Competitive Analysis, Budgeting, Business Metrics, Analysis, Communication Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      153 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Keller Williams

      Establish Clients for Life with Sellers

      Skills you'll gain: Real Estate Sales, Real Estate Transactions, Lead Generation, Sales Presentation, Prospecting and Qualification, Closing (Sales), Client Services, Negotiation, Consultative Selling, Marketing, Customer Relationship Building, Contract Management, Customer Retention, Real Estate

      4.4
      Rating, 4.4 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Engineering Genetic Circuits: Design

      Skills you'll gain: Molecular Biology, Electrical Engineering, Chemical and Biomedical Engineering, Engineering Design Process, Systems Design, Bioinformatics, Biochemistry, Research Design, Biology, Computational Logic, Control Systems, Experimentation, Laboratory Experience, Technical Standard, Design Software

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Generative AI: Impact on Business and Society

      Skills you'll gain: Consumer Behaviour, Business Risk Management, Business Operations, Generative AI, Business Ethics, Social Studies, Global Marketing, Data Ethics, Environmental Issue, Public Safety and National Security, Governance, Cultural Diversity

      4.9
      Rating, 4.9 out of 5 stars
      ·
      34 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tsinghua University

      General Academic English

      Skills you'll gain: Liberal Arts, Social Sciences, English Language, Economics, Psychology, Research, Business Management, Writing, Engineering, Scientific, and Technical Instruments, Vocabulary, Cultural Diversity, Environment

      4.1
      Rating, 4.1 out of 5 stars
      ·
      97 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Career Options: Exploring a New Career

      Skills you'll gain: Planning, Professional Networking, Business Research, Lifelong Learning, Goal Setting, Professional Development, Personal Development, Market Research, Adaptability, Self-Awareness, Market Analysis, Creative Thinking, Decision Making, Trend Analysis

      4.1
      Rating, 4.1 out of 5 stars
      ·
      52 reviews

      Beginner · Course · 1 - 3 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…171172173…311

    In summary, here are 10 of our most popular market research courses

    • Data Driven Decision Making: University of Colorado Boulder
    • Relações Internacionais: Fundação Instituto de Administração
    • IoT Systems and Industrial Applications with Design Thinking: LearnQuest
    • Introduction to Using Generative AI in Public Health: Johns Hopkins University
    • 运营管理概论(中文版): University of Pennsylvania
    • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
    • El plan de marketing: IE Business School
    • Establish Clients for Life with Sellers: Keller Williams
    • Engineering Genetic Circuits: Design: University of Colorado Boulder
    • Generative AI: Impact on Business and Society: University of Michigan

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok