• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    ADP Entry-Level Compensation and Benefits Analyst

    Skills you'll gain: Compensation Analysis, Compensation Management, Compensation Strategy, Job Evaluation, Benefits Administration, Data Collection, Compensation and Benefits, Data Visualization, Job Analysis, Data-Driven Decision-Making, Project Management, Data Analysis, Microsoft Excel, Google Sheets, Human Resource Policies, Labor Compliance, Regulatory Compliance, Payroll, Human Resources, Program Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University at Buffalo

    Data-Driven Process Improvement

    Skills you'll gain: Process Mapping, Data Collection, Process Improvement, Business Process, Process Analysis, Data-Driven Decision-Making, Performance Measurement, Data Validation, Business Process Modeling, Business Analytics, Operational Performance Management, Gap Analysis, Organizational Strategy, Key Performance Indicators (KPIs), Internet Of Things, Data Integrity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    252 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Legal Tech and the Digital Transformation of Law

    Skills you'll gain: Legal Technology, Legal Strategy, Blockchain, Law Practice Management Software, Legal Research, Legal Proceedings, Digital Transformation, Litigation Support, Court Systems, Business Transformation, Legal Writing, Artificial Intelligence, Automation, Innovation, Entrepreneurship, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Application of AI, InsurTech, and Real Estate Technology

    Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Fraud detection, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    588 reviews

    Mixed · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Power System: Generation, Transmission and Protection

    Skills you'll gain: Electrical Power, Electric Power Systems, Electrical Systems, Control Systems, Electrical Substation, Electrical Equipment, Energy and Utilities, Electrical Safety, Plant Operations and Management, High Voltage, Applied Mathematics, Power Electronics, Automation Engineering, Basic Electrical Systems, Electrical Engineering, Low Voltage, Process Control, Mathematical Modeling, Matlab, Three-Phase

    4.5
    Rating, 4.5 out of 5 stars
    ·
    267 reviews

    Intermediate · Specialization · 3 - 6 Months

  • T

    The University of Sydney

    Creative Thinking and Innovation

    Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Innovation, Ideation, Brainstorming, Cognitive flexibility, Design Thinking, Open Mindset, Curiosity, Resourcefulness, Strategic Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University at Buffalo

    Advanced Manufacturing Enterprise

    Skills you'll gain: Product Lifecycle Management, Performance Measurement, Manufacturing Operations, Supply Chain Management, Enterprise Resource Planning, Material Requirements Planning, Production Management, Data Integration, Business Process Management, Digital Transformation, Data Security, Internet Of Things, Data Management, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    643 reviews

    Beginner · Course · 1 - 4 Weeks

  • Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Methodologies, Business Research, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Financial Analysis: Portfolios, Risks, Strategic Decisions

    Skills you'll gain: Portfolio Management, Investment Management, Risk Management, Financial Management, Wealth Management, Finance, Financial Market, Investments, Financial Planning, Financial Analysis, Asset Management, Business Valuation, Market Dynamics, Quantitative Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    150 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    BCG

    التحوّل الرقمي

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Business Strategy, Market Dynamics, Emerging Technologies, Business Economics, Innovation, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    294 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Future Studies

    Skills you'll gain: Systems Thinking, Surveys, Innovation, Simulations, Forecasting, Contingency Planning, Strategic Thinking, Simulation and Simulation Software, Process Flow Diagrams, Project Design, Systems Analysis, Corporate Strategy, Strategic Decision-Making, Business Planning, Complex Problem Solving, Business Strategy, Organizational Strategy, Analysis, Diagram Design, Verbal Communication Skills

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    Skillshare

    Intermediate to Advanced: Professional Figma UI / UX Design

    Skills you'll gain: Figma (Design Software), UI Components, Typography, Prototyping, Responsive Web Design, Interaction Design, UI/UX Strategy, User Experience Design, User Experience, Motion Graphics, User Interface (UI), Graphic and Visual Design, User Interface and User Experience (UI/UX) Design, Mockups, Layout Design, Usability, User Interface (UI) Design, Animations, Collaborative Software, Web Content Accessibility Guidelines

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 3 - 6 Months

1…178179180…429

In summary, here are 10 of our most popular marketing strategy courses

  • ADP Entry-Level Compensation and Benefits Analyst: Automatic Data Processing, Inc. (ADP)
  • Data-Driven Process Improvement: University at Buffalo
  • Legal Tech and the Digital Transformation of Law: Universidad Austral
  • Application of AI, InsurTech, and Real Estate Technology: University of Pennsylvania
  • Power System: Generation, Transmission and Protection: L&T EduTech
  • Creative Thinking and Innovation: The University of Sydney
  • Advanced Manufacturing Enterprise: University at Buffalo
  • Introduction to Market Research: Queen Mary University of London
  • Financial Analysis: Portfolios, Risks, Strategic Decisions: Coursera
  • التحوّل الرقمي: BCG

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok