• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy I: How The Global Economy Works

    Skills you'll gain: Cultural Diversity, International Relations, World History, Policy Analysis, Economics, Economic Development, Business, Business Strategy, Business Economics, Competitive Analysis, Risk Management, Business Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Human Factors & Usability Engineering: Designing for Humans

    Skills you'll gain: Usability, Usability Testing, Problem Solving, Human Factors, User Experience Design, Human Centered Design, Critical Thinking and Problem Solving, Human Factors Engineering, Creativity, User Research, Decision Making, Human Computer Interaction, Human Learning, User Interface (UI), Data Collection, Human Machine Interfaces, Research Design, Computer Displays, Accident Prevention, Control Systems

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Digital Media Strategy, Marketing Planning, Content Performance Analysis, Content Creation, Content Marketing, Governance, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Microcontroller and Industrial Applications

    Skills you'll gain: Peripheral Devices, Integrated Development Environments, Embedded Systems, Computer Programming Tools, Development Environment, Internet Of Things, Microarchitecture, Automation, Real Time Data, Hardware Architecture, Computer Architecture, Prototyping

    4.6
    Rating, 4.6 out of 5 stars
    ·
    297 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    X

    Xi'an Jiaotong University

    有机化学

    Skills you'll gain: Biochemistry, Chemistry, Analytical Chemistry, Physical Science, Pharmaceuticals, Structural Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Introduction to Participatory Approaches in Public Health

    Skills you'll gain: Public Health, Community Health, Health Policy, Health Equity, Health Promotion, Social Determinants Of Health, Social Justice, Cultural Responsiveness, Qualitative Research, Program Evaluation, Research Methodologies, Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Adobe Premiere Pro for Beginners: Quickstart Video-Editing

    Skills you'll gain: Video Editing, Adobe Premiere, Storytelling, Post-Production, Content Creation, TikTok, Timelines, Color Matching, File Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    51 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Requirements Elicitation: Artifact and Stakeholder Analysis

    Skills you'll gain: Requirements Elicitation, Requirements Analysis, Mockups, Interviewing Skills, Storyboarding, Business Requirements, Prototyping, User Requirements Documents, User Research, Stakeholder Analysis, Information Architecture, Prioritization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    SEL for Students: A Path to Social Emotional Well-Being

    Skills you'll gain: Program Evaluation, School Psychology, Higher Education, Education and Training, Child Development, Curriculum Planning, Goal Setting, Self-Awareness, Emotional Intelligence, Pedagogy, Social Skills, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    322 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Introdução à Economia do Trabalho: Teorias e Políticas

    Skills you'll gain: Labor Law, Labor Relations, Economics, Socioeconomics, Economic Development, Social Sciences, Employee Relations, Human Resource Policies, Public Policies, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    The Finance of Climate Change

    Skills you'll gain: Project Finance, Financial Market, Securities (Finance), Environmental Social And Corporate Governance (ESG), Corporate Finance, Climate Change Mitigation, Financial Regulation, Climate Change Adaptation, Investment Management, Financial Analysis, Sustainable Business, Risk Management, Cash Flows, Sustainability Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Global Disease Masterclass: Non-communicable Diseases

    Skills you'll gain: Public Health and Disease Prevention, Epidemiology, Cardiology, Public Health, Chronic Diseases, Health Policy, Health Education, Medical Science and Research, Oncology, Neurology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

1…193194195…374

In summary, here are 10 of our most popular market research courses

  • Global Strategy I: How The Global Economy Works: University of Illinois Urbana-Champaign
  • Human Factors & Usability Engineering: Designing for Humans: Arizona State University
  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Microcontroller and Industrial Applications: L&T EduTech
  • 有机化学: Xi'an Jiaotong University
  • Introduction to Participatory Approaches in Public Health : Imperial College London
  • Adobe Premiere Pro for Beginners: Quickstart Video-Editing: Coursera
  • Requirements Elicitation: Artifact and Stakeholder Analysis: University of Colorado System
  • SEL for Students: A Path to Social Emotional Well-Being: University of Colorado Boulder
  • Introdução à Economia do Trabalho: Teorias e Políticas: Universidade Estadual de Campinas

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok