• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      P

      Pontificia Universidad Católica de Chile

      Contexto de Negocios en LATAM: Factores Políticos, Sociales y Económicos

      Skills you'll gain: Financial Market, World History, Business Economics, Economic Development, Economics, Socioeconomics, Business Modeling, Business, Political Sciences, Cultural Sensitivity, Business Strategy, Financial Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      173 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Carnegie Mellon University

      Statistical Thermodynamics: Molecules to Machines

      Skills you'll gain: Chemical Engineering, Engineering, Chemical and Biomedical Engineering, Applied Mathematics, Biochemistry, Mechanics, Physics, Molecular, Cellular, and Microbiology, Mathematical Modeling, Physical Science, Probability Distribution

      3.9
      Rating, 3.9 out of 5 stars
      ·
      50 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Marketing Channel Strategy & B2B2C Routes to Market

      Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Customer Insights, Market Opportunities, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, Compensation Analysis, New Business Development, Supply Chain, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      66 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      N

      Northeastern University

      Intro to Managing Healthcare Supply Chain Operations

      Skills you'll gain: Quality Management, Lean Methodologies, Process Improvement, Operations Management, Performance Improvement, Supply Chain Management, Supply Chain, Business Process, Process Analysis, Waste Minimization, Operational Efficiency, Process Mapping, Quality Assessment, Project Management, Six Sigma Methodology, Healthcare Industry Knowledge

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of London

      Responsive Website Development and Design Capstone

      Skills you'll gain: User Experience Design, Wireframing, Persona (User Experience), Ideation, Technical Communication, Prototyping, Web Development, User Research, Software Development Life Cycle, Usability Testing, Web Design, Application Development, Responsive Web Design, Version Control, Brainstorming, Application Programming Interface (API), Javascript, MongoDB

      4.6
      Rating, 4.6 out of 5 stars
      ·
      65 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Negotiation

      Skills you'll gain: Negotiation, Conflict Management, Communication, Strategic Planning, Contingency Planning, Active Listening, Collaboration, Planning, Research, Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Intro to TensorFlow en Español

      Skills you'll gain: Tensorflow, Keras (Neural Network Library), Google Cloud Platform, Data Pipelines, Deep Learning, Machine Learning Methods, Data Import/Export, Artificial Neural Networks, Supervised Learning, Pandas (Python Package), Application Programming Interface (API)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      137 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Generative AI in User Research and Design Thinking

      Skills you'll gain: User Research, Design Thinking, Human Centered Design, User Experience Design, Generative AI, Data Synthesis, User Centered Design, Artificial Intelligence, Persona (User Experience), User Flows, Customer Insights, Data-Driven Decision-Making, Data Collection, Business Ethics, Strategic Decision-Making, Critical Thinking, Problem Solving, Business Consulting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      I

      IESE Business School

      Operations Management

      Skills you'll gain: Operations Management, Process Improvement, Process Design, Process Analysis, Business Process Improvement, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Inventory Management System, Business Process, Workflow Management, Strategic Decision-Making, Capacity Management, Prioritization

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovations via Strategy

      Skills you'll gain: E-Commerce, Global Marketing, Innovation, Strategic Partnership, Strategic Thinking, Business Strategy, Intellectual Property, Price Negotiation, New Business Development, Mergers & Acquisitions, Competitive Analysis

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      81 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      A

      Association of International Certified Professional Accountants

      Making the Case for Robotic Process Automation

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Accounting and Finance Software, Business Requirements, Process Mapping, Process Analysis, Business Process, Value Propositions, Process Improvement, Project Scoping, Digital Transformation, Change Management

      4.1
      Rating, 4.1 out of 5 stars
      ·
      93 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Build a social media presence for your business using Canva

      Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      67 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…196197198…321

    In summary, here are 10 of our most popular market research courses

    • Contexto de Negocios en LATAM: Factores Políticos, Sociales y Económicos: Pontificia Universidad Católica de Chile
    • Statistical Thermodynamics: Molecules to Machines: Carnegie Mellon University
    • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
    • Intro to Managing Healthcare Supply Chain Operations: Northeastern University
    • Responsive Website Development and Design Capstone : University of London
    • Negotiation : Arizona State University
    • Intro to TensorFlow en Español: Google Cloud
    • Generative AI in User Research and Design Thinking: Fractal Analytics
    • Operations Management: IESE Business School
    • Protecting Business Innovations via Strategy: The Hong Kong University of Science and Technology

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok