• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      M

      MedCerts

      Medical Terminology, Anatomy, and Physiology Fundamentals

      Skills you'll gain: Medical Terminology, Pathology, Medical Records, Anatomy, Health Information Management and Medical Records, Cell Biology, Physiology, Vital Signs, Biology, Human Musculoskeletal System, Nutrition and Diet

      4.7
      Rating, 4.7 out of 5 stars
      ·
      165 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Collaboration For Everyone

      Skills you'll gain: Decision Making, Public Speaking, Problem Solving, Positivity, Presentations, Storytelling, Optimism, Communication, Strategic Decision-Making, Verbal Communication Skills, Complex Problem Solving, Critical Thinking and Problem Solving, Communication Strategies, Creative Problem-Solving, Empowerment, Brainstorming, Growth Mindedness, Root Cause Analysis, Ethical Standards And Conduct, Independent Thinking

      4.4
      Rating, 4.4 out of 5 stars
      ·
      92 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Market Analysis, Marketing, Marketing Management, Business Strategy, Market Dynamics, Target Market, Auditing, Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      255 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Generative AI in Marketing

      Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning

      4.2
      Rating, 4.2 out of 5 stars
      ·
      127 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Icahn School of Medicine at Mount Sinai

      Acute and Chronic Rhinosinusitis: A Comprehensive Review

      Skills you'll gain: Surgery, Chronic Diseases, Diagnostic Tests, Patient Evaluation, Medical Management, Infectious Diseases, Anatomy, Pathology, Clinical Practices, Pharmacotherapy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      675 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Liderazgo y Pensamiento Crítico

      Skills you'll gain: Critical Thinking, Independent Thinking, Influencing, Persuasive Communication, Organizational Leadership, Self-Awareness, Decision Making, Leadership, Industrial and Organizational Psychology, Leadership and Management, Team Motivation, Emotional Intelligence, Personal Development, Business Leadership, Leadership Development, Resilience, Stress First Aid, Strategic Decision-Making, Complex Problem Solving, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      476 reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Infosec

      Cybersecurity Risk Management Framework

      Skills you'll gain: Risk Management Framework, Cyber Risk, Federal Information Security Management Act, NIST 800-53, Systems Development Life Cycle, Cybersecurity, Security Management, Cyber Governance, Cyber Security Strategy, Risk Management, Security Controls, Infrastructure Security, Cyber Security Assessment, Vulnerability Assessments, Authorization (Computing), Security Requirements Analysis, Continuous Monitoring, Cyber Security Policies, Information Assurance, Information Systems Security

      4.4
      Rating, 4.4 out of 5 stars
      ·
      209 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      More C# Programming and Unity

      Skills you'll gain: Unity Engine, C# (Programming Language), Video Game Development, Data Management, Data Structures, Application Development, Program Development, Object Oriented Programming (OOP), Scripting, Debugging

      4.8
      Rating, 4.8 out of 5 stars
      ·
      620 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      Crédito y cobranza

      Skills you'll gain: Payment Processing and Collection, Credit Risk, Commercial Lending, Loans, Organizational Structure, Financial Analysis, Consumer Lending, Accounts Receivable, Business Risk Management, Organizational Strategy, Cash Flows

      4.7
      Rating, 4.7 out of 5 stars
      ·
      107 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      The Marketing Plan

      Skills you'll gain: Marketing Planning, Business Planning, Marketing Strategies, Product Marketing, Go To Market Strategy, Marketing Strategy and Techniques, Case Studies, Planning, Target Market, Marketing Budgets, Marketing Analytics, Brand Strategy, Market Analysis, Competitive Analysis, Profit and Loss (P&L) Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      486 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Strategic Sourcing

      Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Supplier Relationship Management, Purchasing, Request for Proposal, Request For Quotation (RFQ), Supply Management, Vendor Management, Competitive Analysis, Contract Management, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      290 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Getting a Consulting Job

      Skills you'll gain: Consulting, Business Consulting, Management Consulting, Interviewing Skills, Professional Networking, Project Management, Case Studies, Team Management, Data-Driven Decision-Making, Complex Problem Solving, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      449 reviews

      Beginner · Course · 1 - 3 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…206207208…795

    In summary, here are 10 of our most popular brand management courses

    • Medical Terminology, Anatomy, and Physiology Fundamentals: MedCerts
    • Collaboration For Everyone: Arizona State University
    • Fundamentals of Marketing Strategy: University of London
    • Generative AI in Marketing: University of Virginia Darden School Foundation
    • Acute and Chronic Rhinosinusitis: A Comprehensive Review: Icahn School of Medicine at Mount Sinai
    • Liderazgo y Pensamiento Crítico: Tecnológico de Monterrey
    • Cybersecurity Risk Management Framework: Infosec
    • More C# Programming and Unity: University of Colorado System
    • Crédito y cobranza: Universidad Nacional Autónoma de México
    • The Marketing Plan: IE Business School

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok