• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of California San Diego

    Mastering the Software Engineering Interview

    Skills you'll gain: Growth Mindedness, Technical Communication, Adaptability, Algorithms, Overcoming Obstacles, Software Engineering, Verbal Communication Skills, Interpersonal Communications, Communication, Problem Solving, Self-Awareness, Collaboration, Complex Problem Solving, Data Structures

    4.6
    Rating, 4.6 out of 5 stars
    ·
    555 reviews

    Intermediate · Course · 1 - 3 Months

  • T

    The Hong Kong University of Science and Technology

    Software Engineering

    Skills you'll gain: Software Design Patterns, Requirements Analysis, White-Box Testing, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Debugging, Software Design, Process Driven Development, Software Engineering, Software Testing, Object Oriented Design, Functional Requirement, Data Modeling, Systems Design, Project Management, Project Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    629 reviews

    Intermediate · Specialization · 3 - 6 Months

  • I

    Interactive Brokers

    Fundamentals of Equities

    Skills you'll gain: Equities, Investments, Financial Analysis, Financial Statement Analysis, Balance Sheet, Financial Market, Business Metrics, Risk Management, Portfolio Management, Income Statement, Business Economics, Cash Flows

    4.3
    Rating, 4.3 out of 5 stars
    ·
    414 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Infosec

    Cybersecurity Foundations

    Skills you'll gain: Penetration Testing, Cyber Security Policies, Linux Commands, Cyber Security Assessment, Command-Line Interface, Cybersecurity, Cloud Computing, Linux, Risk Management Framework, Operating System Administration, Network Monitoring, Security Management, Operating Systems, Cyber Risk, Cloud Services, Threat Management, General Networking, Windows PowerShell, Cyber Governance, Unix Commands

    4.7
    Rating, 4.7 out of 5 stars
    ·
    680 reviews

    Beginner · Specialization · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Introducción a la gestión de proyectos

    Skills you'll gain: Project Management Life Cycle, Project Planning, Project Management Institute (PMI) Methodology, Project Management, Project Schedules, Project Scoping, Coordination, Project Implementation, Leadership and Management, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    872 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Impact Measurement & Management for the SDGs

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Standards, Sustainable Development, Sustainable Business, Sustainability Reporting, Performance Measurement, Social Impact, Stakeholder Engagement, Investment Management, Governance, Key Performance Indicators (KPIs), Asset Management, Data-Driven Decision-Making, Verification And Validation, Accountability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    651 reviews

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Executive Data Science Capstone

    Skills you'll gain: Project Management, Data Management, Data Science, Data-Driven Decision-Making, Data Presentation, Technical Communication, Project Implementation, Data Analysis, Team Building, Team Management, Solution Delivery, Cross-Functional Team Leadership, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Sustainable Development, Cultural Sensitivity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Environmental Issue, Market Analysis, Solution Design, Diversity Awareness, Cultural Responsiveness, Culture, Cultural Diversity, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    547 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Federal Taxation I: Individuals, Employees, and Sole Proprietors

    Skills you'll gain: Tax, Revenue Recognition

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    717 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Infosec

    CompTIA Security+ 701

    Skills you'll gain: Cybersecurity, Cyber Attacks, Incident Response, Information Systems Security, Application Security, Security Management, Computer Security Incident Management, Network Security, IT Security Architecture, Threat Management, Security Information and Event Management (SIEM), Cyber Threat Intelligence, Security Controls, Identity and Access Management, Cryptography, Threat Detection, Data Security, Computer Security, Encryption, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    631 reviews

    Intermediate · Course · 3 - 6 Months

  • T

    The George Washington University

    Essentials in Clinical Simulations Across the Health Professions

    Skills you'll gain: Clinical Practices, Program Standards, Patient Evaluation, Nurse Education, Virtual Environment, Safety Standards, Nursing, Communication Strategies, Medical Equipment and Technology, Continuous Quality Improvement (CQI), Constructive Feedback, Professional Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IBM

    Generative AI for Executives and Business Leaders

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, AI Product Strategy, AI Enablement, Artificial Intelligence, Risk Analysis, Hybrid Cloud Computing, Business Leadership, Risk Mitigation, Compliance Training, Strategic Thinking, IBM Cloud, Cloud Computing Architecture, Strategic Leadership, Data Strategy, Brainstorming, Return On Investment, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    699 reviews

    Intermediate · Specialization · 1 - 3 Months

1…208209210…834

In summary, here are 10 of our most popular brand management courses

  • Mastering the Software Engineering Interview: University of California San Diego
  • Software Engineering: The Hong Kong University of Science and Technology
  • Fundamentals of Equities: Interactive Brokers
  • Cybersecurity Foundations: Infosec
  • Introducción a la gestión de proyectos: Tecnológico de Monterrey
  • Impact Measurement & Management for the SDGs: Duke University
  • Executive Data Science Capstone: Johns Hopkins University
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Federal Taxation I: Individuals, Employees, and Sole Proprietors: University of Illinois Urbana-Champaign
  • CompTIA Security+ 701: Infosec

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok