Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Kennesaw State University
Skills you'll gain: Overcoming Objections, Sales Presentation, Sales, Sales Process, Sales Strategy, Solution Selling, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Product Demonstration, Negotiation, Product Knowledge, Setting Appointments, Return On Investment, Cost Benefit Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Market Dynamics, Product Knowledge, Customer experience strategy (CX), Market Analysis, Team Oriented, Product Lifecycle Management, Value Propositions, Customer Insights, Competitive Analysis, Innovation, Cost Management
Beginner · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Beginner · Course · 1 - 3 Months

Howard University
Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Human Capital, Human Resource Strategy, Change Management, Talent Management, Organizational Strategy, HR Tech, Crisis Management, Talent Acquisition, Workforce Development, Team Management, Leadership Development, People Analytics, Leadership, Cultural Diversity, Mentorship
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Strategy, Selling Techniques, Sales Presentation, Sales Process, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Market Dynamics, Company, Product, and Service Knowledge, Customer Insights
Beginner · Course · 1 - 4 Weeks

Saïd Business School, University of Oxford
Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Agentic systems, OpenAI, ChatGPT, AI Workflows, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Model Evaluation, Responsible AI, AI Security, Decision Making
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Organizational Change, Change Management, Performance Review, Human Resource Policies, Recruitment, Smart Goals, Employee Performance Management, Employee Engagement, Diversity and Inclusion, Interviewing Skills, Human Resources, Human Resource Management, Organizational Structure, Employee Onboarding, Health Care Administration, Internal Communications, Labor Law
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Assets, Blockchain, Emerging Technologies, Business Transformation, Digital Transformation, Interoperability, Distributed Computing, Cryptography, Scalability, Business Strategy, Governance
Mixed · Course · 1 - 4 Weeks